Calibre One is a top 10 technology executive search firm. Recruited to structure and develop the marketing function for the entire organisation, targeting the firm’s international audience with both online and offline campaigns focused on increasing awareness of the brand and generating business. Role:Reporting directly to the Partner team, set up and develop the marketing department, responsible for marketing in both Europe and the US. Including the management of a team of marketing assistants Development and implementation of the marketing plan for Europe and the US in alignment with the objectives of the sales team. Focused on C-level marketing campaigns and including measurement of all campaigns to deliver clear and defined ROI Creation and delivery of the firm’s digital strategy, including development of the website and the firm’s first social media strategy Re-brand and re-position all marketing communications to create consistent messages across all sites in both the UK and US, in the process defining and maintaining brand guidelines Develop online and offline marketing programmes that clearly communicate the firm’s key messagesExtensive research and analysis projects conducted on target markets, companies and competitors

Hydrogen group is the fastest growing, listed recruitment company in the UK.Role:Successful member of industry and commerce contracts team, placing qualified to senior level accountants into consumer focused organisationsWorking with FTSE businesses designing and executing strategies to attract the top talent in the marketAccount managed several large accounts Communicate the Finance Professionals message to target audiences through the use of carefully designed communications strategy inclusive of e-marketing, direct marketing and online advertisingCreated and executed presentations to senior decision makers and successfully acquired preferred supplier status at various FTSE and AIM listed companies

HP is the largest technology company in the world, with revenues of $118 Billion. I worked in a $9 Billion business unit, based in Germany Responsibilities:Marketing executive, supporting the director of marketing for EMEA, taking an active part in the direction of marketing strategy, programme development and execution within a $9 billion business unitExtensive exposure to marketing communications; creating, distributing and analysing the performance of externally focussed marketing literaturePerformed both a lead and support role in event based marketing to promote HP internationally. Involved in logistics surrounding events and input to the design and execution of the most important events in the telecommunications sector, such as 3GSM and Communications WorldExtensive involvement in event management, performing a team role in larger events and performing the role of sole organiser for smaller events. This involved inviting attendees, arranging technical demonstrations and organising the itinerary for the eventDeveloped close relationships with clients such as Nokia and BT through account based marketing. Creating and implementing a variety of marketing programmes to ensure better working practice, as well as organisation of cross company initiativesDevelopment and implementation of the marketing communications used to support and communicate the various programmes utilised within the business unit

Marketing assistant focusing around creation of marketing communications, working both in a team and as an individualCreating displays, advertisements and show-pieces following the creative brief through to the final product for use in world-wide exhibitionsLiaising with both the general public and business customers on a daily basis as well as departments in all areas of the company