Shawn Smith

Shawn Smith Email and Phone Number

Design Leader | Brand Strategist | Digital Marketing Specialist | Entrepreneur @ Travis and Jacks
Shawn Smith's Location
Centre Wellington, Ontario, Canada, Canada
Shawn Smith's Contact Details

Shawn Smith personal email

About Shawn Smith

Shawn Smith is a Design Leader | Brand Strategist | Digital Marketing Specialist | Entrepreneur at Travis and Jacks. They possess expertise in graphic design, adobe creative suite, art direction, graphics, typography and 13 more skills. Colleagues describe them as "Working with Shawn is a joy. His commitment to the team while offering creative solutions was always welcomed. Shawn can also adapt to changing needs and is flexible to changing creative direction. He is a powerhouse when it comes to high quality output. As a person, Shawn is creative, professional, respectful, and someone who I would want to work with in the future. Shawn is also a great human being, a husband and father. He has nothing but honest intent in his daily life. His goals are to make each day better than yesterday." and "December 10,2021 I have worked with Shawn Smith for over five years. In that time, I have had the pleasure of collaborating with him on a multitude of projects with varying components and complexities and have always found his creative direction and design abilities to be top notch. In addition to superior design and technology skills, Shawn brings a level of professionalism that is hard to match – he has met every challenge head-on to create sharp, contemporary designs. Throughout the process, he also shares his experience and knowledge with all project stakeholders in the spirit of true collaboration and teamwork. Shawn is remarkable - I have worked with few designers who are as low maintenance as he is. He quickly interprets the scope of work and always delivers quality, results-oriented marketing materials. Along the way, Shawn never missed a deadline – actually, he would often deliver work ahead of schedule. I would definitely work with Shawn again. His creativity and desire to meet expectations make him the ideal Creative/Design Manager for any organization. I would be more than happy to provide more details if you need them. Sincerely, David Steeno"

Shawn Smith's Current Company Details
Travis and Jacks

Travis And Jacks

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Design Leader | Brand Strategist | Digital Marketing Specialist | Entrepreneur
Shawn Smith Work Experience Details
  • Travis And Jacks
    Founder
    Travis And Jacks Oct 2022 - Present
    Fergus, Ontario, Canada
    • Launched an independent consultancy, Travis and Jacks, through innovative brand positioning, visual identity, content, user experience, and website design. • Led design of themes, tickets, Facebook ads, and digital billboards for the Fergus Lions Club's "Super Cash Lottery Draw," driving $20,000 in donations to local charities, including Groves Memorial Hospital.
  • Metrie
    Manager Creative Services
    Metrie Oct 2015 - Jun 2022
    Halton, Ontario, Canada
    • Led creative development for mouldings and doors to make the consumer buying process considerably easier. Wrote creative briefs, collaborated with internal teams and external agencies to develop brand identity, product naming and collateral resulting in an annual growth rate of 40%+ / year since 2017 inception.• Supported “Shopping Experience Consumer Research Program” by leveraging data and insights in the design and improvement of merchandising material. • Designed and developed a co-branded product aisle for Lowes and Home Hardware locations across Canada. Worked closely with internal marketing teams and distributions partner to create an outstanding visual hierarchy with language that fits with both companies. • Led Marketing & Communications bi-weekly team calls to discuss project status’ and align on content creation strategies to fulfill multichannel requirements. • Designed content and creative for a brand awareness campaign and lift study which included eight different advertisements for segmented English and French audiences. Reached 1.69M users, generating 5.94M impressions and 171K completed “likely to recommend” polls.
  • Metrie
    Manager Of Graphic Design & Production
    Metrie Dec 2012 - Oct 2015
    Brampton, Ontario, Canada
    • Collaborated with the VP Marketing and external team to rebrand 85 year old company previously named, "Moulding and Millwork".• Developed the Metrie brand identity including, colour palette, brand promise, attributes and tag line which would be used as the foundation for all strategic marketing and sales, content, and tools.• Implemented digital tool that would enable admin to customize and order approved business stationary items. Organized and conducted a series of 5 training webinars to educate and empower users to use the tool to help centralize the ordering process and give more time back to the sales force.• Provided graphic design and creative services for a wide range of marketing print and digital media, including collateral, retail merchandising and packaging, advertising, trade show graphics, and the website and blog.
  • Tc Transcontinental
    Graphic Production Artist
    Tc Transcontinental Oct 2011 - Dec 2012
    Mississauga, Ontario, Canada
    • Designed and developed eye-catching page layouts and seasonal theme content for the Canadian Tire flyer to add visual interest and differentiation for the weekly flyer distribution.• Planned and reviewed flyer and catalogue spreads for accuracy and consistency for the Canadian Tire account while managing weekly deadlines.• Delivered exceptional customer service as a member of the graphic production team by providing design solutions tailored to client vision, exceeding expectations resulting in increased satisfaction and repeat business.• Exercised critical attention to detail skills by uploading region-specific print-ready flyers and catalogue files to separate printers across all Canadian provinces for weekly flyer distribution.
  • Kuhn Strategic Branding
    Graphic Designer
    Kuhn Strategic Branding Nov 2004 - Jul 2011
    Toronto, Ontario, Canada
    • Collaborated with Creative Director to establish visual language, strategic positioning, and messaging for a variety of clients.• Presented creative and actively participated in decision-making meetings with clients.• Coached and mentored junior graphic designer to help streamline production process and increase creative output. • Designed and developed innovative catalogues, brochures, newsletters, and marketing collateral for, BLANCO, Auto Trader, Subway, Alpha Medical Laboratories, Noble, SEW Eurodrive, IPEX and many more.

Shawn Smith Skills

Graphic Design Adobe Creative Suite Art Direction Graphics Typography Layout Indesign Advertising Pre Press Catalogs Flyers Posters Adobe Acrobat Branding Print Production Logo Design Visual Communication Marketing

Shawn Smith Education Details

Frequently Asked Questions about Shawn Smith

What company does Shawn Smith work for?

Shawn Smith works for Travis And Jacks

What is Shawn Smith's role at the current company?

Shawn Smith's current role is Design Leader | Brand Strategist | Digital Marketing Specialist | Entrepreneur.

What is Shawn Smith's email address?

Shawn Smith's email address is shawn.smith@tc.tc

What schools did Shawn Smith attend?

Shawn Smith attended University Of Toronto School Of Continuing Studies, Brainstation, Seneca College Of Applied Arts And Technology.

What skills is Shawn Smith known for?

Shawn Smith has skills like Graphic Design, Adobe Creative Suite, Art Direction, Graphics, Typography, Layout, Indesign, Advertising, Pre Press, Catalogs, Flyers, Posters.

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