Shereen El-Refai Email & Phone Number

California, United States

Oakland, California, United States

San Francisco Bay Area

• Run soshedares.com, a blog that discusses adventures, personal development, and wellness tips• Content creation and social media on Instagram (@soshedares_) and TikTok (@soshedares)• Open to content creation opportunities for travel or products (adventures, wellness, personal development)

Southern Province, Sri Lanka

Pai, Mae Hong Son, Thailand

San Francisco Bay Area

• Created video and photo content 3-5 times per week targeting creators on Instagram and TikTok• Maintained a robust social media calendar including product, staff, and creator series• Created weekly and monthly reports on social media growth, goals, weaknesses, and strengths

Denver, Colorado, United States

• Developed business strategies and campaign ideas for prospective clients to increase brand recognition, sales, and reach • Drove millions of dollars of revenue for Backbone through proposal wins and the expansion of services with current clients • Executed creative ideas to increase awareness and authority through our social media platforms (TikTok, Instagram, LinkedIn) • Managed the new business pipeline from start to finish: from screening inquiries to building and presenting pitch decks to prospective clients in the outdoor industry • Created engaging pitch decks in PowerPoint and InDesign to present to prospective clients • Developed a quarterly newsletter for current and prospective clients on Backbone's services, news, and industry insights

Santa Barbara County, California, United States

San Francisco Bay Area

• Re-designed the company’s website using WordPress, improving search engine optimization by 50%• Re-vamped the company’s social media platforms to enhance brand identity and media presence,growing Instagram followers by 35% and website traffic by 30%• Managed a team of 15 students, trained 2 Student Leads and 6 Student Assistants in daily social media posting and operations procedures• Coordinated 5+ B2B interactions with vendors and increased premium discounts from 5% to 15%• Analyzed data from over 200,000 yearly student visits to generate a report for the allocation of a yearly budget of $150,000 across 6 campus programs

• Spearheaded a strategy to increase user traffic and impressions by 40% in 3 months via weekly planned social media posts using HubSpot and Canva planner

Ucsb

• Developed campus projects and outreach events to promote ASFB services and garner donations and support• Analyzed student needs through user feedback to ease and improve accessibility to Food Bank services• Updated social media platforms daily whilst discovering and implementing new social media strategies• Provided students with access to resources and services to address the growing basic needs crisis at UCSB

Santa Barbara, California, United States

• Translated and culturally adapted 1000 lines of code into Mandarin using Computer- Assisted-Translation on the Chinese translation team• Tested and generated bug reports for pre-release software to verify functionality, data content, usability, and software compatibility in Chinese from the original in English

Santa Barbara, California, United States

• Managed 3 social media platforms growing user traffic by 60%• Conducted a research report of the 5 best digital marketing strategies for customer acquisition using Google trends and user feedback from 45 survey responses

San Francisco Bay Area

• Developed and updated the company’s website via coding, quality analysis, and user feedback• Analyzed thousands of client sessions in order to create an optimal model for client-based interactions• Connected students in Asia wishing to learn conversational and business skills in English to US Ambassadors• Increased client confidence and composure speaking English in typically Mandarin dominated sessions

Ucsb

• Assisted customers at the register by taking their orders in addition to making drinks• Familiar with all Starbucks promotions and benefits and provided that information to customers when necessary• Worked in a team environment and generated trust and efficiency among coworkers

San Francisco Bay Area

• Rebooking: Determined the initial verdict of cases of violent crimes brought before the Hall of Justice through evaluating officer testimonials, police documents, and supplementary documents• Victims Services Intern: Translated for Mandarin-speaking victims of violent crimes and offered support via client outreach involving outreach calls, intakes, and case preparation

San Francisco Bay Area

• Victims Compensation Intern: Investigated and contacted Mandarin-speaking victims of violent crimes when determining their eligibility for reimbursement for medical-related concerns

San Francisco Bay Area

• Compiled data from canvassing records, online voter surveys, and phone call surveys from a population of 700,000constituents in District 16 of California• Analyzed data and presented voter concerns to Catharine Baker to discuss at campaign events such as fundraisers• Organized voter outreach events in Pleasanton, San Ramon, and Danville CA in local parks, fairs, and schools

Bachelor Of Arts - Ba, Major In Political Science, Minor In Chinese, Tmp Certification, 3.74

Graduated cum laude from UCSB with a B.A. in Political Science, Minor in Chinese, and the Technology Management Certification.

Education record

Activities and Societies: National Honors Society, We the People, Youth and Government, Model United Nations, AP Scholar Graduated.

Education record

Activities and Societies: Model United Nations, Mock Trial