Shruthi Ramakrishnan Email & Phone Number

Atlanta, Ga, Us

Atlanta, Georgia, United States

Atlanta, Georgia, United States

Philadelphia, Pennsylvania, United States

Partnered with an E-commerce dog products company to deploy needfining toolset for uncovering consumer’s needs and fueling innovation. Through 1-on-1 customer interviews, in-context observations, and participatory workshops, I discovered consumer’s unmet needs, and generated new product solutions.

Gurgaon, India

As a Behavioural Researcher, I was responsible for – 1. Development of intellectual capital such as frameworks, white-papers and training content2. Client advisory and customised client solutions basis primary and secondary research3. Metrics like new business revenue, client conversions and customer retentionSignificant Contributions – 1. Redesigned communication strategy to increase the rate of timely repayments by customers that increased timely repayment of loans… Show more As a Behavioural Researcher, I was responsible for – 1. Development of intellectual capital such as frameworks, white-papers and training content2. Client advisory and customised client solutions basis primary and secondary research3. Metrics like new business revenue, client conversions and customer retentionSignificant Contributions – 1. Redesigned communication strategy to increase the rate of timely repayments by customers that increased timely repayment of loans by 7%-11% and reduced delinquency on average by 2 days a month (Research published in Behavioral Economics Guide 2021)2. Enhanced recruitment process through behavioral profiling of employees that yielded a high interview to hire ratio (1 selected for every 3 interviewed, from the previous 1:16 ratio) and saved ~134,000 USD in 2 years by reducing costs incurred per vacancy and in direct talent acquisition3. Designed and delivered of "Psychology to Business Masterclasses" pan India that advocate leveraging theories from Behavioral Science to enhance employee and customer experience4. Built functional and behavioural competencies as a part of a larger career mobility framework that empowers employees to identify their next go-to role and relevant skills they need to learn. Implementation of the framework reduced lateral hiring costs by 57% to 73% across clients5. Deployed psychometric tools for talent assessment and used insights for the purposes of selection, success planning and development Show less

Gurgaon, India

Was responsible for executing the company's employee relations programs, policies, and procedures.Significant Contributions - 1. Designed and deployed employee induction program2. Conducted attrition risk analysis and recommended course of action 3. Addressed employee grievance and processed legally sensitive cases through appropriate channels 4. Facilitated employee engagement initiatives

New Delhi

As a Client Service Specialist, conducted market research to help clients redefine their target customers thereby helping them improve sales during the exhibition.

Designed the "Training Needs Survey", collated data from nearly 5000 employees pan India and analysed it to identify development needs at the organisational and the individual levels.

New Delhi

Conducted mixed methods research (quantitative surveys, semi-structured interviews and participative observation) to study 'Optimal Performance of Employees' and identify variables of interest.

Masters In Behavioral And Decision Sciences, Behavioral Sciences

Bachelor’S Degree, Psychology, Ist Division