Silvia Ferrer

Silvia Ferrer Email and Phone Number

CO-Founder @ FERRCONN
Silvia Ferrer's Location
Quintana Roo, Mexico, Mexico
About Silvia Ferrer

As Co-Founder of FERRCONN, I focus on deploying an innovative digital strategy that generates a substantial return on investment for companies. With a recent career at Fairmont Mayakoba, I lead marketing and public relations operations with Florian Connert, specializing in various aspects of Digital and Traditional Marketing and Public Relations management.Our vision at FERRCONN is to drive each business to reach its maximum potential through strategic planning that interconnects creative minds and a solid team with a successful track record in various sectors. In my previous role, I was the architect of comprehensive marketing strategies and the manager of valuable content, always with the goal of strengthening alliances and fostering unforgettable experiences for guests and partners.

Silvia Ferrer's Current Company Details
FERRCONN

Ferrconn

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CO-Founder
Silvia Ferrer Work Experience Details
  • Ferrconn
    Co-Founder
    Ferrconn May 2024 - Present
    Quintan Roo
    Our agency is made up of creative minds and a strong digital team who specialize in building and promoting brands. FERRCONN was established to fulfill a demand in one of Mexico's most prominent regions, "The Mexican Caribbean," by providing a comprehensive strategy that delivers significant ROI for businesses. Our accomplished leaders have over 50 years of experience and approach digital marketing and PR with a disruptive and entrepreneurial mindset.Our aim is to drive innovation in all… Show more Our agency is made up of creative minds and a strong digital team who specialize in building and promoting brands. FERRCONN was established to fulfill a demand in one of Mexico's most prominent regions, "The Mexican Caribbean," by providing a comprehensive strategy that delivers significant ROI for businesses. Our accomplished leaders have over 50 years of experience and approach digital marketing and PR with a disruptive and entrepreneurial mindset.Our aim is to drive innovation in all aspects of strategic planning. Our vision is for every business to reach its full potential. Show less
  • Fairmont Mayakoba
    Director Of Marketing And Public Relations
    Fairmont Mayakoba May 2019 - Present
    Riviera Maya, Mexico
    Responsible of planning all the organization’s marketing strategies, communications and all public relations activities.
  • Fairmont Mayakoba
    Dir. Of Sales Mexico/Latam & In Charge Of Marketing
    Fairmont Mayakoba Nov 2018 - Apr 2019
    Riviera Maya, Quintana Roo
    I am in charge of Marketing in addition to Leisure Sales from Latin America Market specific I develop and implement comprehensive marketing strategies for new and existing products - including campaigns, events & digital marketing. I am responsible for producing valuable content for the company's online presence. I conduct general market research to keep abreast of trends and competitor's market movements.I actively focus on cultivating relationships with key accounts. I am a true… Show more I am in charge of Marketing in addition to Leisure Sales from Latin America Market specific I develop and implement comprehensive marketing strategies for new and existing products - including campaigns, events & digital marketing. I am responsible for producing valuable content for the company's online presence. I conduct general market research to keep abreast of trends and competitor's market movements.I actively focus on cultivating relationships with key accounts. I am a true believer that there's nothing better than the strength of a strong alliance network to achieve goals. Show less
  • Fairmont Mayakoba
    Dir. Of Sales Mexico And Latam
    Fairmont Mayakoba Feb 2017 - Oct 2018
    Playa Del Carmen, Quintana Roo Mex
    Improve market segmentation mix, drive sales through Online Segments by Channel Distribution,Drive incremental sales from Emerging MarketsMaximize Wholesale Account SalesGenerate business intelligence tools to understand market trends, demand and current competitive set
  • Fairmont Mayakoba
    Dir. Of Revenue Management
    Fairmont Mayakoba Jul 2013 - Jan 2017
    Playa Del Carmen, Quintan Roo
    On charge of maximizing RevPAR and GOPPARF&B Revenue Management, SPA Analysis and strategies to increase capture by market segment
  • Four Seasons Resort Punta Mita
    Dir. Of Revenue Management
    Four Seasons Resort Punta Mita Oct 2008 - Jun 2013
    Puerto Vallarta, Jalisco Mex
    Generate Analytics to predict consumer behavior at the micro-market level Optimize product availability and price to maximize revenue growth. Sell the right product to the right customer at the right time for the right price and with the right pack. Ability to understanding customers' perception of product value
  • Micros Retail Systems
    Software Implementation Specialist
    Micros Retail Systems Feb 1998 - Sep 2008
    Columbia, Maryland
    Software Installer, specialized in Data Migration, CRS Interfaces, Back Office Installations and Revenue Management Training.

Silvia Ferrer Education Details

Frequently Asked Questions about Silvia Ferrer

What company does Silvia Ferrer work for?

Silvia Ferrer works for Ferrconn

What is Silvia Ferrer's role at the current company?

Silvia Ferrer's current role is CO-Founder.

What schools did Silvia Ferrer attend?

Silvia Ferrer attended Utel University.

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