As Co-Founder of FERRCONN, I focus on deploying an innovative digital strategy that generates a substantial return on investment for companies. With a recent career at Fairmont Mayakoba, I lead marketing and public relations operations with Florian Connert, specializing in various aspects of Digital and Traditional Marketing and Public Relations management.Our vision at FERRCONN is to drive each business to reach its maximum potential through strategic planning that interconnects creative minds and a solid team with a successful track record in various sectors. In my previous role, I was the architect of comprehensive marketing strategies and the manager of valuable content, always with the goal of strengthening alliances and fostering unforgettable experiences for guests and partners.
-
Co-FounderFerrconn May 2024 - PresentQuintan RooOur agency is made up of creative minds and a strong digital team who specialize in building and promoting brands. FERRCONN was established to fulfill a demand in one of Mexico's most prominent regions, "The Mexican Caribbean," by providing a comprehensive strategy that delivers significant ROI for businesses. Our accomplished leaders have over 50 years of experience and approach digital marketing and PR with a disruptive and entrepreneurial mindset.Our aim is to drive innovation in all… Show more Our agency is made up of creative minds and a strong digital team who specialize in building and promoting brands. FERRCONN was established to fulfill a demand in one of Mexico's most prominent regions, "The Mexican Caribbean," by providing a comprehensive strategy that delivers significant ROI for businesses. Our accomplished leaders have over 50 years of experience and approach digital marketing and PR with a disruptive and entrepreneurial mindset.Our aim is to drive innovation in all aspects of strategic planning. Our vision is for every business to reach its full potential. Show less -
Director Of Marketing And Public RelationsFairmont Mayakoba May 2019 - PresentRiviera Maya, MexicoResponsible of planning all the organization’s marketing strategies, communications and all public relations activities. -
Dir. Of Sales Mexico/Latam & In Charge Of MarketingFairmont Mayakoba Nov 2018 - Apr 2019Riviera Maya, Quintana RooI am in charge of Marketing in addition to Leisure Sales from Latin America Market specific I develop and implement comprehensive marketing strategies for new and existing products - including campaigns, events & digital marketing. I am responsible for producing valuable content for the company's online presence. I conduct general market research to keep abreast of trends and competitor's market movements.I actively focus on cultivating relationships with key accounts. I am a true… Show more I am in charge of Marketing in addition to Leisure Sales from Latin America Market specific I develop and implement comprehensive marketing strategies for new and existing products - including campaigns, events & digital marketing. I am responsible for producing valuable content for the company's online presence. I conduct general market research to keep abreast of trends and competitor's market movements.I actively focus on cultivating relationships with key accounts. I am a true believer that there's nothing better than the strength of a strong alliance network to achieve goals. Show less -
Dir. Of Sales Mexico And LatamFairmont Mayakoba Feb 2017 - Oct 2018Playa Del Carmen, Quintana Roo MexImprove market segmentation mix, drive sales through Online Segments by Channel Distribution,Drive incremental sales from Emerging MarketsMaximize Wholesale Account SalesGenerate business intelligence tools to understand market trends, demand and current competitive set -
Dir. Of Revenue ManagementFairmont Mayakoba Jul 2013 - Jan 2017Playa Del Carmen, Quintan RooOn charge of maximizing RevPAR and GOPPARF&B Revenue Management, SPA Analysis and strategies to increase capture by market segment -
Dir. Of Revenue ManagementFour Seasons Resort Punta Mita Oct 2008 - Jun 2013Puerto Vallarta, Jalisco MexGenerate Analytics to predict consumer behavior at the micro-market level Optimize product availability and price to maximize revenue growth. Sell the right product to the right customer at the right time for the right price and with the right pack. Ability to understanding customers' perception of product value -
Software Implementation SpecialistMicros Retail Systems Feb 1998 - Sep 2008Columbia, MarylandSoftware Installer, specialized in Data Migration, CRS Interfaces, Back Office Installations and Revenue Management Training.
Silvia Ferrer Education Details
-
Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Silvia Ferrer
What company does Silvia Ferrer work for?
Silvia Ferrer works for Ferrconn
What is Silvia Ferrer's role at the current company?
Silvia Ferrer's current role is CO-Founder.
What schools did Silvia Ferrer attend?
Silvia Ferrer attended Utel University.
Not the Silvia Ferrer you were looking for?
-
Silvy Ferrer
Business Development Manager At Lexisnexis Risk Solutions Assisting Clients Mitigate Risk And Drive Revenue.Mexico City, Mexico -
1icc.com.mx
-
Silvia Ferrer
Mexico -
Silvia Ferrer
Villa Nicolás Romero, Mex
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial