Simon Rayner Email and Phone Number
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Simon Rayner personal email
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I have 30 years experience leading award winning marketing and communications strategies for some of the leading thirds sector organisations and brands.I was listed in the 2017 PR Week, Power Book, as one of the top 100 most influential marketing and communications professionals. I am a strategic, collaborative and innovative leader. I am part of the strategic leadership group, working across a complex third sector stakeholder network where strong collaborative leadership skills are essential. In previous roles at NUS and ZSL I have successfully run full brand realignment programmes which resulted in being awarded Best Campaign of the Year for the ZSL London Zoo brand re-launch at the Visit Britain Awards in 2007.Whilst at the NFU I had the idea for a food standard label, the Little Red Tractor logo. I was responsible for the initial consumer research, negotiations with retailers and manufacturers, the launch event with the Prime Minister and the ultimate roll out and consumer campaign.I also led the NFU media team through the BSE, Foot and Mouth and Swine Flu crisis aimed at reassuring consumer confidence and bringing the plight of farmers to the fore. The team was awarded the International Press Office of the Year for our work on BSE.I pioneered NUS’ 7 Million Voices digital strategy to create a shared digital platform for all of our 600 student’s union members aimed at creating a campaigning database of 7 million students. I have acted as a media spokesperson throughout my career. I regularly give presentations at high profile events.I have a proven record of managing a diversity of income streams, plus developing implementing and monitoring strategic business plans and budgets. I was a member of the senior management team and board.Specialties: Strategic marketing and communications planning and implementationDigital marketing Integrated marketing Supporter acquisition and engagement Business intelligenceMarket research Media relations Digital communications and engagement Commercial innovation Brand managementProject leadership
London Borough Of Waltham Forest
View- Website:
- walthamforest.gov.uk
- Employees:
- 1569
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Head Of Strategic Communications And CampaignsLondon Borough Of Waltham Forest May 2021 - Present
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Campaign DirectorDacs Nov 2020 - May 2021I was brought in to produce a political manifesto for artists and to lead on setting up the SMART FUND campaign for artist. To secure new legislation from Government for a levy on digital tech companies using artist works. This included setting up an APPG in Westminster for visual artists. -
Depty Director Of Marketing, Teenage Cancer TrustTeenage Cancer Trust May 2019 - Nov 2020London, England, United KingdomI set up an entirely new marketing communications department of 23 people. Highlights included, developing an integrated strategy, brand architecture, content strategy, workflow process, audience insight, digital, social, design and audio visual creative. We launched a series of brand and thematic campaigns, an audience segmentation model, supporter recruitment strategy and new website. -
Head Of Marketing And Communications (Interim)Crisis Jul 2018 - Mar 2019I led the successful delivery of Crisis' Marketing and Communications strategies including instigating a new supporter segmentation model. I also headed up the media and marketing team through the Crisis at Christmas campaign which achieved over £21 million in donations, £4 million over budget as well as launching the World Homeless Day initiative. Working together with the Frameworks Institute I developed a new engagement strategy aimed at changing audiences’ view that Homelessness can be… Show more I led the successful delivery of Crisis' Marketing and Communications strategies including instigating a new supporter segmentation model. I also headed up the media and marketing team through the Crisis at Christmas campaign which achieved over £21 million in donations, £4 million over budget as well as launching the World Homeless Day initiative. Working together with the Frameworks Institute I developed a new engagement strategy aimed at changing audiences’ view that Homelessness can be ended. Key successes • Development and implementation of a new market segmentation model • Introduced a new integrated marketing recruitment and engagement strategy• Created a new content strategy that was audience focused and story led• Completed a review of social media • I was responsible for a UK wide team of 30 people, including strategic marketing and insight, media, social media, digital marketing and website, supporter engagement, internal communications, events and publications and design. Show less -
Head Of Strategy Insight And Marketing, InterimThe National Autistic Society Sep 2017 - Jul 2018I was brought in to lead the rebrand program and to deliver a new digital strategy. I manage the B2B, B2C and digital marketing teams focused on ensuring that insight was at the forefront of all strategic decisions.Key successes • Completed a new brand strategy including new brand position and marketing and communications strategy• Completed a new digital strategy • Introduced a new conference and events strategy• Supported the human resources team in creating a new staff… Show more I was brought in to lead the rebrand program and to deliver a new digital strategy. I manage the B2B, B2C and digital marketing teams focused on ensuring that insight was at the forefront of all strategic decisions.Key successes • Completed a new brand strategy including new brand position and marketing and communications strategy• Completed a new digital strategy • Introduced a new conference and events strategy• Supported the human resources team in creating a new staff recruitment strategy Show less -
Director Of Campaigning ImpactFriends Of The Earth Oct 2016 - Jun 2017London, United Kingdom -
Director Communications And CampaignsNational Union Of Students (Uk) Mar 2009 - Jun 2016London, United KingdomBrand realignment Strategic communications Campaigns and advocacy Business intelligence, research and analysisMedia relations Digital and social media communications Marketing Commercial innovation Fundraising and sponsorship -
Head Of Communication And Markering, ZslZoological Society Of London Mar 2004 - Mar 2009Strategic brand management Communicationssocial media digital communication marketing crisis management -
Head Of CommunicationsNational Farmers Union Mar 1998 - Feb 2004 -
Campaign ManagerRspb 1990 - 1995Sandy, Bedfordshire• Role involved the management of a national programme of multi-media campaigns with the objective of changing legislation, increasing public awareness and fundraising.• Key campaigns included calling for a ban on the trade in wide-caught birds, work against oil slicks, and CAP reform.
Simon Rayner Skills
Simon Rayner Education Details
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Post-Graduate Research Degree Mphil In Market Research -
Moseley School, Birminham
Frequently Asked Questions about Simon Rayner
What company does Simon Rayner work for?
Simon Rayner works for London Borough Of Waltham Forest
What is Simon Rayner's role at the current company?
Simon Rayner's current role is Depty Director of Marketing, Teenage Cancer Trust, interim.
What is Simon Rayner's email address?
Simon Rayner's email address is si****@****.org.uk
What is Simon Rayner's direct phone number?
Simon Rayner's direct phone number is +184552*****
What schools did Simon Rayner attend?
Simon Rayner attended Cranfield University - Cranfield School Of Management, Moseley School, Birminham.
What are some of Simon Rayner's interests?
Simon Rayner has interest in Politics, Animal Welfare, Education, Environment.
What skills is Simon Rayner known for?
Simon Rayner has skills like Strategic Communications, Stakeholder Engagement, Strategy, Social Media, Public Relations, Event Management, Fundraising, Media Relations, Leadership, Internal Communications, Digital Marketing, Policy.
Who are Simon Rayner's colleagues?
Simon Rayner's colleagues are Sylvanus Agu, Hibaq Ali, Neil Larkin, Zaffar Mahmood, Tahira Ahmed, Richard Davenport, Adrian Wiltcher.
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