Founded and leading a remote-first startup game studio building Adventureverse, a game/platform hybrid focused on user-generated content.Incorporated company as a Delaware C corp, defined company culture and values, recruited co-founders and hired employees to expand the company.Created game/platform concept and designed all major features, created staffing plan and development schedule with milestone definitions.Sourced and secured angel funding, building a strong network of industry partners and venture investors.Led game development through playable prototype, implementing private alpha test to solicit feedback and ascertain product market fit well before launch; developed comprehensive go-to-market plans.Synthesized player feedback and user data to refine product development plan and feature priorities.

Executive in charge of all 1st and 2nd party game development at Oculus. Responsible for creating innovative and exciting games that ranged from indie to AAA in scope and quality.Sourced, funded, produced, and launched 80+ 1st and 2nd party VR games across three hardware product lines since 2016 including top hits Asgard’s Wrath, Lone Echo, Robo Recall, Stormland, and Resident Evil 4.Designed and deployed gaming content strategy for each of Oculus’ 3 major VR hardware launches based on market research and data analytics; KPIs focused on revenue, engagement, and retention with success defined as ranking in the top decile for all three metrics.Managed a nine figure annual content budget, ensuring optimal allocation of resources to deliver on content strategy while never exceeding 5 year long term capital expenditure forecast.Engineered a scalable game development framework and gate review process that easily adjusted to project priority and ensured cross-functional collaboration both vertically and horizontally across Meta.Built and managed positive relationships with best-in-class IP owners and developers including Marvel, Lucasfilm, Epic, Insomniac, Respawn, Ubisoft, Capcom, Ready at Dawn, and Turtle Rock Studios. Established a reputation as one of the best publishers to work with in game development.Navigated intricate negotiations to secure lucrative partnerships and competitive contract terms; communicated proactively with partners to relay game development progress and address any issues or concerns.

Project lead on complete rebuild and re-launch of the Origin Store including all design and development for both front-end and back-end componentsResponsibilities included project leadership, requirements definition, management of company-wide cross functional team, project scope and milestone definition, schedule and risk management, and planning and execution of: launch strategy, data and analytics implementation, migration off previous 3rd party e-commerce provider.Built and managed 5 person Live Operations team including operational runbooks, issue ticketing/tracking system and escalation channels. Delivered 24x7 coverage during Origin brand launch with all issues addressed within business mandated SLAs.Lead cross functional Origin service improvement swat team dedicated to rapidly identifying and fixing highest priority issues with the Origin service. Fixed top 10 issues within 3 month span.Developed company wide business plan for unified identity system including method to transition existing franchise identity systems with minimal customer impact.

Integrated Harmonix development studio with EA’s internal processes, maximized their use of and benefit from EA’s resources, managed external developers, advised on project status, identified and mitigated key project risks on titles including Rock Band 1, 2, and 3, and The Beatles.Developed internal tracking and planning tools widely adopted by EA Partners production team.Helped find and drive new business opportunities in the Music/Rhythm genre for EA.

Co-designed and produced implementation of the following areas over multiple iterations of Tiger Woods PGA Tour Golf: game modes, game mechanics, character audio and animations, all online functionality, “fantasy” characters, “fantasy” course, and gameplay cameras. Produced the integration and use of new universal capture technology in Tiger ’07.Scripted and directed motion capture shoots and voice over sessions, organized and produced studio session with PGA TOUR golfers including Tiger Woods.

Advising company on how to extend their story IPs to the gaming space and providing guidance on the ideal platforms, partners, and product design for their stories and worlds.Providing creative input on world/script development and art direction to maximize quality and market opportunity