Kevin T. Smith Email & Phone Number

Atlanta, Georgia, United States

With a decade of global experience in delivering AI and advanced analytics solutions, Decision Point has successfully served clients across North America, Latin America, Europe, Africa, and Asia in sectors including CPG, Retail, Electronics, Healthcare, and more. Decision Point’s cohesive team of data scientists, business consultants, and tech-savvy engineers is committed to deriving optimal value from data, utilizing cutting-edge AI technologies to solve complex business challenges. At Decision Point, we prioritize our clients' success as if it were our own and facilitate significant as well as lasting performance enhancements by embedding analytics into their decision-making processes.

Atlanta, Ga

Recruited to manage one of Numerator’s largest CPG clients, working cross-functionally across Consumer Insights, CatMan, Market Research, and Brand Marketing teams to achieve measurable ROI utilizing omnichannel purchase data with comprehensive path data. Engaged with senior level executives in strategic meetings to ensure top down alignment regarding strategy and objectives.Results Include:- Negotiated multiple client contract renewals, securing multi-year commitments with several surpassing 20% in revenue growth.- Applied understanding of winning sales processes with building and maintaining strong customer relationships to exceed annual growth targets, all while still surpassing my yearly renewal goals. - Created a sustainable program for the Strategic Account Team’s Consultants to gain confidence interacting with senior stakeholders and educate leadership on Numerator’s most innovative/impactful work.

Atlanta, Ga

I was promoted to SVP to lead the 100+ employee U.S. Commercial Analytics practice area’s organizational transformation while successfully guiding it through continuous corporate change, implementing process improvements, and building high-performing teams. I led a team of best-in-class consultants that utilized an integrated and agile approach to building end-to-end capabilities, connecting Assortment, Price, Promotion, and Consumer solutions throughout an CPG client’s business planning process. By establishing the organization’s mission, strategic objectives, and measurable success metrics, I drove sustained margin expansion as P&L owner and exceeded annual growth targets by double-digits. Results Include:- Led best-in-class consulting team that utilized an integrated and agile approach to building end-to-end capabilities, connecting Assortment, Price, Promotion, and Consumer solutions throughout a CPG client’s business planning process. - Established a customer-centric activation program to drive predictive analytic tool usage, improving year-over-year adoption rates by 20% leading to increased client renewal rates and contract expansion.- Established knowledge transfer process with Sales/Product, launching solution-oriented task forces and focus groups to enable team success while accelerating change adoption, leading to optimum project scope alignment, and a 40% reduction in rework.

Atlanta, Ga

Recruited by the EVP to lead a one-year strategic initiative to drive efficiencies across analytics practice areas and analyze businesses for end-to-end margin expansion opportunities. I implemented best practices, drove process improvements, and injected automation into data processing, modeling, and project execution. I partnered with Product Leadership, Global, Practice Area, and Ops teams to decrease model iterations, develop a knowledge repository, automate consulting deliverables, and drive continuous improvement across functions. Results Include:- Partnered with Product, Global, Practice Area, and Ops teams to decrease model iterations, develop a knowledge repository, and automate consulting deliverables, reducing project cycle times by 24% and yielding $2M in bottom-line savings.- Designed change management program with “change champions” to lead rollout, oversee implementation, collect feedback, and drive continuous improvement, achieving the goal of 100% compliance of new process adoption.

Wilton, Ct

Selected by the NA SVP to lead the NE region for the newly formed practice area, I owned the annual operating plan and go-to-market strategies for the successful execution of the Assortment and Revenue Management analytics business. I drove the adoption of our new service delivery model, integrated solutions for sales planning processes, and exceeded annual revenue targets by 12%.Results Include:- Developed analytics-based strategic recommendations focused on addressing client’s most challenging business questions to enable better informed action-oriented decisions, with quantified ROIs ranging from 10-20x their analytics investment. - Improved matrixed-organization project throughput by 15-20% through the standardization of core practice area deliverables, automating templates, revamping project management processes, and formalizing ways of working. - Selected as winner out of 200+ global entrants in a Fortune 100 CPG client’s contest as Nielsen’s top analytics engagement.

Wilton, Ct

Promoted based on prior performance in delivering revenue and client value to lead the NE region where I achieved three consecutive years of double-digit revenue growth by strengthening sales leads, developing push programs, enhancing value creation, and negotiating significant deals across the Marketing Mix, Strategic Pricing and Trade Analytics solution portfolio.Results Include:- Identified over $5M in growth opportunities for Fortune 100 CPG client’s lead brand, simulating the weekly execution of multiple TV flighting strategies, digital media programs, and in-store tactics.- Created a high-margin syndicated price and promotion solution, addressing mid-tier client business needs and growing the sales pipeline by $1.5M while improving close rates.

Atlanta, Ga

I was selected from a group of top-performing Directors and Vice Presidents with a diverse set of skills to raise the bar on analytics and accelerate revenue growth across key CPG clients in the Southeast region. I drove incremental client value by integrating insights across investments, elevating strategic conversations, and generating actionable recommendations while focusing on business outcomes.

Cincinnati, Oh

Promoted twice in three years to lead increasingly larger and more strategic CPG client relationships, I provided thought leadership, drove operational excellence, implemented best practices, developed actionable strategies, and created tactical plans. I led 70+ analytics projects end-to-end over two years while driving 30% revenue growth as a Senior Client Manager.

Cincinnati, Oh

I partnered and collaborated with Product Development to design, build, and test pilot processes intended for use in full-scale in-market operations.

Master Of Business Administration (M.B.A.), Marketing And Strategic Management

Activities and Societies: MBA Admissions Counselor, Vice President - Strategic Leadership Club, Chairman - Student Admissions Council.

Bachelors, Chemical Engineering

Activities and Societies: President - Undergraduate Funding Board, Men of Metro Men's Honorary, Sigma Sigma Men's Honorary, and Sigma Phi.