Stephanie Perry Email & Phone Number

Fishers, In, Us

Fishers, In

• Guide marketing and community engagement efforts for City initiatives. Develop and execute robust communications strategies to build civic pride and sense of community, secure earned and paid media, and engage community partners and stakeholders. • Serve as a City of Fishers spokesperson—participating in media interviews, authoring public communications, and leading community meetings.• Grew the annual Shop Fishers event from a one-day celebration of local small businesses to a biannual series, featuring a month-long winter celebration and week-long summer event. Doubled business participation from an average of 30 businesses to nearly 80, and received 100% satisfaction from businesses on post-event survey.• Created and managed the City’s first-ever Ambassador program, including the recruitment and management of a unique group of community Ambassadors to serve as Fishers advocates and amplify City initiatives. • Launched the This is Fishers resident advisory committee, comprised of a diverse group of community members who provide feedback to the City and assist with planning and executing community engagement programs. • Led development and content strategy for the City’s This is Fishers blog, aimed at showcasing the stories of those who work, live, and play in Fishers. Cultivated a network of guest bloggers including local nonprofit and business leaders, residents, school representatives, and more.

Indianapolis, Indiana Area

• Directed public relations and corporate communications for a fast-paced, evolving organization during a period of change. Managed communications team, including full-time staff and interns. • Served as a communications advisor to the senior leadership team. • Developed and executed multifaceted communications plans and collaborated with staff across organization to ensure all stakeholder needs were met.• Served as managing editor for Newfields Magazine, mailed to members and donors three times a year.• Strategized and crafted messaging for diverse audiences, including media, donors, members, staff, and guests. Authored marketing copy, media materials, magazine articles, donor and staff communications, web content, signage, and more. • Planned and executed events, including press conferences, media previews, staff functions, and the organization’s Annual Meeting.

Indianapolis, Indiana Area

• Managed public relations strategy and led Communications team when no Director was in place. Developed key messages and communications strategies for institutional initiatives. • Served as primary media contact for museum. Responded to press requests and arranged and oversaw interviews and media shoots.• Generated earned media coverage to drive attendance, encourage philanthropic support and enhance institutional reputation. Secured more than 4,000 media placements over the course of a year, including coverage with USA Today, The Wall Street Journal, The New York Times, Huffington Post and The Associated Press.• Crafted press releases, media alerts, pitches, readers, fact sheets and press kit materials. Provided copywriting and editing for promotional materials.• Created staff talking points and briefing documents. Trained employees on communications strategies.

Indianapolis, Indiana Area

• Generated earned media coverage for the IMA in local, regional and national outlets. • Managed media relations efforts on behalf of the museum, including press communications and interview coordination.• Developed and implemented press preview events for exhibitions, programming and attractions and managed on-site media.• Authored articles for IMA's member magazine. • Tracked and measured earned media for regular reporting.

Indianapolis, Indiana Area

• Served as lead on client accounts in multiple sectors and markets.• Directed internal teams to ensure timely and successful project completion, and client satisfaction. • Developed and executed strategic communication plans for clients with public relations, community relations, marketing and digital initiatives. • Secured local, national and international media coverage for clients in print, broadcast and online outlets. • Wrote and distributed press releases, media alerts, pitches, digital communications and internal communication pieces for clients. Internal communication pieces included crisis communications plans, employee training materials and brand books. • Led workshops and presentations on behalf of Bohlsen Group to the Indiana Philanthropy Alliance, Indiana Nonprofit Resource Network and at the Indiana Governor’s Conference for Women.• Co-managed Bohlsen Group’s internship program, including hiring, training and supervising of interns.

Indianapolis, Indiana Area

• Provided PR, media relations and social media support for various clientele.• Guided clients in branding and marketing efforts.• Provided social media support for a variety of clientele, including strategic consultation, content development, how-to trainings, results tracking and full account management.• Executed 70+ publicity campaigns for independent authors, garnering interest from national and international media outlets including ABC News, The Huffington Post, NPR, CNBC, The New York Times and The Wall Street Journal.

Cincinnati, Ohio Area

• Created the museum's overall social media strategy and outlined goals and objectives.• Designed social media campaigns for all exhibits, programming, events and corporate partnerships.• Responsible for all social media updates on behalf of the organization, including managing the Museum Center’s first blog endeavor. • Managed museum’s video series, including storyboarding, filming and editing videos for online publication.• Served on four-person web team that supervised redesign of Museum Center’s website and assisted with content strategy, design input and content migration. • Monitored and tracked social media influence through monthly analytic assessments. • Managed relationships with local and regional bloggers to generate online media coverage.• Produced and distributed weekly employee newsletter for the organization,

Cincinnati, Ohio Area

• Developed communication strategies and coordinated marketing efforts for museum exhibits, programs and events.• Organized and produced press conferences and media preview events.• Guided production of marketing materials, including print collateral, signage, digital ads, radio spots, etc.• Worked with media to generate coverage in local, regional and national media outlets.• Published press releases, media alerts, e-blasts and web-based marketing content. • Authored articles for local news publications and the Museum Center’s quarterly magazine.• Managed social media efforts before a social media position existed within the organization.