Stephanie Coats Email & Phone Number

Responsible for the successful implementation of customer lifecycle marketing campaigns and content contribution. Assist in implementing successful product launches, content strategies, and acquisition and retention campaigns that drive registration and earned revenue to support both the social sector and mission of Candid. The goal is to deliver multi-channel marketing initiatives that articulate product value and meet brand and revenue objectives. • Assist in developing and implementing marketing plans, both long-term, and short-term, to help achieve customer registration, acquisition, and retention for Candid's products.• Manage all logistical components for promotions—including cross-product promotions-- by coordinating with all internal and external stakeholders, managing the project calendar, and reporting on each promotion.• Create and manage digital marketing campaigns for the Growth marketing team• Report campaign performance by preparing reports from multiple tracking and analytics sources including NPS, Tableau, and GA4.• Plan, develop, and distribute email campaigns using Salesforce Marketing Cloud• Liaise and collaborate with the stakeholders to plan and coordinate marketing activities to drive new registrations. • Create, implement, track, analyze, and optimize paid advertising campaigns on social media, etc.• Plan campaigns providing strategic, tactical recommendations with the team and other stakeholders• Deliver analysis and insights to help optimize the Growth Marketing team initiatives.• Manage Summer Intern

• Serve as the marketing lead for fee-based webinars and free programming (i.e. intro webinars, free webinars, and eBooks). - Work in Salesforce Marketing Cloud (SFMC), Hootsuite, and Canva to create/schedule all digital promotions and collateral. - Surpassed the 2021 registration goal for all webinars and achieved 118% of 2021 income goal for fee-based webinars. • Lead marketing efforts for the Funding Information Network including designing social media ad campaigns to recruit new partners, updating SFMC journeys/emails, and reviewing copy for other email marketing and communications.• Facilitate detailed training/onboarding, as well as ongoing problem-solving, for colleagues, managers, and senior staff on: social media scheduling processes and standards, SFMC, and organizational procedures and communication style. • Provide content/copy editing and design feedback on email marketing, social media content, and presentations generated by colleagues and managers.• Spearheaded the development/implementation of a weekly social media content schedule to increase flexibility for posting and boost engagement. - Results included: engagement/month increased by an average of 137% on Twitter and an average of 75% on Facebook.• Designed and led a campaign to increase followers on the Candid Learning social media accounts. Created a dynamic spreadsheet to record monthly stats including top-performing posts and average monthly posts, impressions, engagements, and engagement rates. - Results included: In June 2022, new followers/month increased by 213% on Twitter and 253% on Facebook compared to the monthly average. • Coordinate with colleagues and senior staff across multiple departments on marketing projects, procedures, and best practices, including adherence to the organization’s style guide and established protocols. • Serve as the primary regional connection point for all teams in creating regional flyers, social content, and promo packs.

Http://Www.4Ye.Co.Uk

Contribute to breaking news coverage of the pop culture and entertainment industriesCreate and submit features and opinion pieces in addition to news articlesCover events such as San Diego Comic-Con, Disney's D23 Expo, and VidConResearch and submit topics for coverage

Orange County, California

Worked in close collaboration and assisted the Director of Communications in meeting the Congregation’s communications and public relations needs. Essential Functions Included:WRITING AND EDITING-Served as editor for communications materials including news releases and announcements, books, online content, and publications. -Assisted in writing and oversight of content for social media posts, videos, and magazine and website articles.GRAPHIC DESIGN-Created and assisted in the development of logos, templates, and graphics to be used across multiple media channels. -Coordinated internal and external communications, including creating a weekly, single page newsletter and a weekly multi-page newsletter for email distribution. -Collaborated on and executed the design for, and distribution and maintenance of, all print and electronic branded materials. Examples: tri-annual magazine, brochures and flyers, advertisements for print and web, banners and retractable displays, business cards, and other marketing and promotional materials for multiple departments.WEB-BASED ENGAGEMENT AND MANAGEMENT-Oversaw social media campaigns as well as curate content and developed initiatives to increase audience engagement on social media channels.-Managed the congregational websites and multiple social media platforms, including Facebook, Twitter, YouTube, and Instagram.PHOTOGRAPHY -Assisted director in photography, photo editing, and management of photo libraries.

Feb. - Mar. 2018 @ Hosanna Wong MinistriesContent Editor & Digital Production SpecialistWorked closely with the author to organize and produce "Superadded", a devotional book published in 2018. Edited, reviewed, and proofread copy to ensure consistency and readability. Recommended new ideas or changes to the copy when necessary or appropriate. Also collaborated with the copy editor to maintain consistency. Project was completed ahead of schedule, allowing time for final edits with the author, problem-solving, and solutions for any last minute issues or changes. Edited and converted the hard copy book into an ebook to be sold on Amazon.Mar. 2018 @ Miguel PaganCopyeditorUtilized Google Docs to edit and write comments on the first draft of "I Didn't Die." Apr. - June 2017 @ Hosanna Poetry MinistriesContent EditorWorked as the sole editor of "I Have a New Name", which included frequent communication with the author and multiple rounds of editing.

Fullerton, Ca

Created, wrote, and distributed press releases and online content to various media outlets as well as the University website.Assisted with copywriting and editing of University publications including biannual magazine, brochures, advertisements, etc.Strategized and executed direct mail campaigns including email blasts and mailings to over 100,000 individuals.Developed ongoing creative social media initiatives to engage and increase the current fan base and assisted with organizational tasks of the marketing department. Conducted marketing research.Assisted in the coordination, planning, and implementing of the University’s annual fund programs. Assisted and coordinated the direct mail and phone-a-thon programs. Utilized donor database, technology, and analytical reporting to grow the Annual Fund.Assisted in the planning and execution of Development special events.Cross-trained within all areas of the Institutional Advancement area in order to provide staffing assistance.

Researched and wrote articles for the University website and promotional pieces.Interviewed alumni, current students, faculty, and staff.Maintained public relations through social media formats.Issued email blasts and newsletters.

Popwrapped.Com

Cover pop culture and entertainment newsReport on international, national, and regional events such as San Diego Comic-Con.Research and submit topics for coverage

Edit and write articles, page design, staff training, photography and photo editingPanel leader at Associated Collegiate Press (ACP), and workshop leader at National Scholastic Press Association (NSPA).ACP Best of Show national award winner as part of The Hope International Tribune staffPreviously served as Staff Writer, Senior Staff Writer, and Assistant Section Editor (Aug. 2008 – May 2009); Opinion Editor (Aug. 2009 – May 2010)

Official scorekeeper for collegiate athletic competitions including volleyball and basketballWrite sports articles to be featured on University websiteTrain new employees in scorekeeping etiquette and procedures

Manage and maintain alumni and donor relationships and records Encourage and gain financial support for the University through biannual fundraising efforts

Write articles to be published online on topic ranging from breaking news to sports recaps and entertainment reviewsUse web tools, such as embedding images and videos, to create postsTrack trending topics using tools like Google Trends

Long Beach, Ca

Interface with customers in the Land's End department and throughout the Sears storeAssist customers with online, phone and in store purchases, returns and inquiriesStock, price and display merchandise for sale