Specialties: Digital Marketing, Brand Promotion, Public Relations, Social Media, Integrated Marketing, Cause-Related Marketing, CMS / Website Management, PPC and CPM CampaignsAs a highly motivated professional who thrives on strategic creativity, my passion projects involve developing an integrated marketing strategy across multiple media platforms which communicates a positive brand story that resonates with target consumers.Through my education and experience in nonprofit, B2C and B2B organizations, I have developed a thorough understanding of marketing trends and best practices and how to best implement these strategies to reach target consumers. I have extensive experience in brand and product management including creating integrated marketing plans; new product development; working on and leading teams; excellent communication skills; digital marketing experience including SEO strategies, Google Ads, PPC social media campaigns, and various analytic methods; the ability to create collateral using the Adobe Design Suite; experience representing brands and organizations to external stakeholders; and a track record of strategizing and developing mutually beneficial strategic marketing partnerships. As a natural leader who believes the greatest successes come from strong teams, my professional goal is to always have the opportunity to develop innovative strategies to reach sales, brand, and organizational objectives, implement these strategies with a team of dedicated colleagues, and at the end of the day feel proud of the work we accomplished.
Listed skills include Fundraising, Public Relations, Marketing, Online Marketing, and 22 others.