Stephanie Kus Email & Phone Number

Birmingham, Michigan, United States

• Day to day lead for investment related solutions, programs and trainings
• Works closely with all departments and teams to ensure investment best practices are followed and executed across brands/clients
• Strategizes, plans, and executes campaigns with appropriate metrics to meet Jeep client goals
• Responsible for execution of quarterly plans to garner consideration and awareness for Jeep nameplates
• Oversees team to ensure clients’ ads are input, trafficked, monitored, and optimized
• Uses data to evaluate the effectiveness of media strategies put in market, as well as tactics and measurement techniques

• Spearheaded agency wide launch of all new taxonomy naming system including development, testing, management, presenting to leadership and roll out to all teams
• Investment lead for all new ad trafficking system and investment related solutions
• Strategized, planned, and executed campaigns with appropriate metrics to meet Jeep client goals
• Responsible for execution of multiple launch plans to bring awareness to new nameplates
• Ensured clients’ ads are input, trafficked, monitored, and optimized
• Used data to evaluate the effectiveness of media strategies, tactics, and measurement techniques

Birmingham, MI

• Executed media plans including traditional and digital media types per FCA client needs
• Created and maintained media plan flowcharts and buy authorizations
• Directly supported leadership by evaluating new media opportunities for clients
• Maintained media budgets, spend summaries, and optimization recaps
• Provided continuous campaign analysis including preparation and presentation of client reports

Birmingham, MI

• Researched, wrote and presented media opportunities with recommendations to FCA T2 clients
• Planned and implemented media recommendations based on established objectives
• Established and maintained relationships with clients, partner agencies and media vendors
• Managed and purchased campaigns with multi-million dollar budgets utilizing Prisma software
• Worked with Analytics team to gather and analyze reporting of each campaign

Birmingham, MI

• Worked to build and maintain relationships with a dedicated group of 40-45 FCA dealers in the US and Canada providing consultative digital strategy advice
• Consulted daily with dealers on the Dealer Digital Program and provided insight on all certified providers as well as program updates
• Provided phone and email dealer support communication
• Daily work building creative assets in Adobe Photoshop and Illustrator
• Had the ability to access dealer back end tool to implement requests and collaborate with provider support teams for advanced requests and optimize automotive websites
• Drew key insights from analytics and communicated to client

New York, New York

• Constructed target media lists for outreach press and events
• Maintained President’s calendar- planned and scheduled meetings, teleconferences and travel
• Handled accounts payable and receivable and prepared bank deposits
• Managed equipment and technology and controlled office inventory
• Prepared press kits
• Monitored the media, including newspapers, magazines, journals, broadcasts, social media sites and blogs for opportunities for clients

Greater New York City Area

• Pitched new business strategies and various news releases
• Utilized Cision software to follow up with media outlets
• Prepared press kits, media lists
• Designed 3 press clippings book for specific clients
• Monitored company Twitter account and curated 100 tweets a week