Stephanie Baum Email & Phone Number

United States

Ladies resale shop to be opened in early 2025

Chesapeake, Va

Identify, source, and procure products to boost category performance while managing vendor relationships, product pricing, and development. Manage $130M in retail sales. secure growth opportunities, implement aggressive costing methods, and establish robust vendor partnerships. Conduct weekly business reviews, engage in monthly P&L discussions with senior management, and mentor the Category Team to nurture talent within the organization.• Developed robust $5 key item programs at Family Dollar to deliver a 30% increase in base sales while leading end-to-end strategy execution and process management for Ladies Apparel & Sleepwear in 8K+ stores.

Greater New York City Area

Reports directly to the Founder/President. Start-up business opened in March 2018. Consultant• Manage the finances of the store including payables and payroll. Financial plans and OTB.• Assist the product team and buying staff with product strategy. Develop best practices for procurement and life cycle management. Oversee inventory management. Weekly reporting of financial results.• Analyze performance of the e-commerce website. Customer service follow-up after transactions

New York, Ny

Collaborated with 50-person Private Brand team and Merchandise Planning to develop assortment vision guiding product development strategy, color/sizing opportunities, testing new products/categories, and alignment on marketing/digital strategy achieving an annual sales volume of $500M+ and making it the 2nd largest volume RTW brand at Macy's. Supervised 3 direct and 4 dotted-line reports. Partnered with Digital Merchants to increase assortments and sales conversions on Macys.com. Introduced quarterly floor execution standards for all stores.

Greater New York City Area

Extensive knowledge of the "Curvy Woman" Market.Led all aspects of the private brand businesses of Style & Co., American Rag, and domestic brands, delivering fashion solutions for Millennial customers and overseeing purchasing decisions and financial results. Examined market trends, discovered opportunities for plus-size fashion, and developed promotional strategies with the marketing team to meet financial objectives. Collaborated with the planning partner to boost regional opportunities.brands, developed fashion solutions for Millennial customers, and oversaw purchasing decisions and financial results of each brand.

New York, Ny

Defined, established, and oversaw the strategic merchandise direction of the Style & Co. brand and aligned financial planning objectives with fashion direction and marketing. Worked with Missy, Petite, Women's, and Macys.com department buyers to formulate and implement financial and assortment plans while supporting buyers in selecting merchandise assortment in line with the brand's strategic direction. Guided field teams with key sales drivers and ideas, examined monthly floor plans to support proper store setup, and analyzed historical financial metrics of sales and margin to validate the achievability of the Macy's Department store plans.

Secaucus, Nj

• Led all facets of a full-service E-commerce business with a key focus on growing online sales, developing and expanding the brand, and optimizing the overall customer experience. • Restructured strategies to optimize sales performance to achieve financial plans based on assortment analytics, developed and implemented robust financial plans by category based on sales and gross margin compared to the financial plan.• Launched new brand websites, such as SteinMart.com, SeanJohn.com, and PaulJrDesigns.com, by collaborating with external partner teams, in addition to examining key performance indicators, including AOV, traffic, conversion rate, and units-per-order.• Established proper design standards, conveyed the correct message, and enhanced customer experience for 6 complex branded websites while selecting assortment in conjunction with the licensees.

Miami/Fort Lauderdale Area

Orange County, California Area

Miami/Fort Lauderdale Area