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I am an independent consultant with over 20 years of experience in global marketing, helping clients achieve their branding, advertising, and operational goals. I leverage my MBA and my expertise in online marketing, vendor relations, cross-departmental collaboration, and process flow to deliver strategic, creative, and data-driven solutions that elevate brand experience and content.In my previous role as a Global Vendor Manager at PayPal, I managed and rolled out external translation and production agencies throughout PayPal and PayPal brands, saving $2M in the first year and more than doubling project volume while holding costs. I also worked with leading agencies, contractors, influencers, and platforms, managing contracts and evaluations using various tools and systems. I have extensive global experience, having worked in or with markets such as Brazil, China, Hong Kong, India, and Japan. I am passionate about helping organizations develop and execute effective marketing strategies that align with their vision, values, and objectives.
Self-Employed
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Independent ConsultantSelf-Employed May 2023 - PresentSan Francisco Bay Area
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Global Vendor ManagerPaypal Dec 2019 - Apr 2023San Francisco, CaSNAPSHOT: Strategic Planning | Vendor Relations | Global Marketing | Cross-Departmental Collaboration | Onboarding | Integration | Marketing Growth | Process Flow | TrainingManage strategic sourcing, onboarding, and vendor relations supporting PayPal's global marketing working cross-functionally with procurement, finance, and marketing operations. Own relationship, scorecards, and quarterly business reviews for key translation and production vendor. Served as Global Translation & Content Delivery Manager in contractor and full-time capacity, onboarding and rolling out new translation and production agency throughout PayPal and PayPal brands.• Saved $2M first year and more than doubled project volume while holding costs flat over 4+ years as PayPal reduced headcount and cost while scaling marketing programs to more countries. Onboarded third party translation and production agency that including integration into kanban system to support more markets and languages.• Reduced number of last-minute requests and emergencies 80% within 6 months and improved compliance levels resulting in no after-the-fact issues. • Addressed marketing transition to self-management of contracts and vendors through disconnected system. Developed understandable single "what to know" process flow and training from deep-dive individual functional area trainings. -
Global Translation & Content Delivery ManagerPaypal Jan 2019 - Dec 2019San Jose, CaManage rollout and ongoing operations of external translation and production agency throughout PayPal and PayPal house of brands. -
Branding & Advertising ConsultantStephen Brandt May 2016 - Jan 2019San Francisco Bay AreaSNAPSHOT: Web & E-mail Marketing | Testing | Marketing Strategies | Client Relations | Strategic Development | Reporting | CommunicationsSuccessfully launched product after modeling ad hoc projects as subcontractor for major social media company. Included strategy development and research reporting to better communicate results into actionable insights for hardware devices. Refined messaging for testing key benefits that addressed user concerns about trust.
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Brand & Advertising Consultant (Contractor)Paypal Sep 2014 - May 2016San Jose, CaSNAPSHOT: Brand Introduction & Relaunch | Campaign Guidelines & Takeoff | Team Training | Marketing Channels | Third-Party Selection | Management HireOptimized advertising agency searches for PayPal brand relaunch and introduction of Venmo to broader audience. Developed campaign guidelines & identity system, trained internal teams, provided review, and approved campaign use in marketing channels. Teamed with Employee Communications to launch campaign across internal website and worldwide office locations. Led consumer campaign and launch for PayPal app refresh. • Achieved 4 out of 5-star ad rating after 6-month process selecting agency to launch new PayPal brand campaign timed to coincide with new company direction. Created Campaign Brand Guidelines across marketing media.• Selected and onboarded creative agency in 3 months to support Venmo marketing activities; conducted agency RFP for Venmo marketing director. -
Integrated Marketing & Creative Services ManagerIntel Corporation Jan 2000 - May 2014Santa Clara, CaSNAPSHOT: Strategy Development | Global Campaigns & Branding | Production | Communications | Advertising | International Integration | Media Agency Transition & Management | OnboardingDrove strategy development, production, and creative optimization for consumer and B2B campaigns/product launches across all communications platforms. Created global brand platforms and campaigns. Led consumer advertising and production including country-level integration and localization efforts. Led PRC media agency transition and onboarding increasing media reach and effectiveness with smaller agency team and budget (based in Beijing).• Developed global campaigns for emerging markets in Brazil, Russia, India, and China.• Attained 50% reduction in retainer costs by creating new agency open-source model approach.• Reversed Intel’s declining brand awareness and preference indicators as much as 15 points and reduced retainer costs 50% while maintaining same number of countries and markets.• Developed advertising campaign as part of wider team to invigorate brand, selected new media agency, and developed model geared to smaller creative agency and single localization agency.• Increased PC purchase intent 2+ points after relocating to Japan for short term, spearheading 3-month campaign, and working with local agency to reverse trend and build deeper preference for Intel. -
Reseller Channel Marketing Programs ManagerIntel Corporation Jan 1996 - Jan 2000Santa Clara, CaManaged creation of worldwide merchandising materials (in-store POS) for Intel boxed processor dealers. Created desktop, mobile, server, and processor product content program, driving increased adoption on Intel architecture-based solutions. Managed external research vendor for retail audits resulting in new approach for POS materials with resellers. Created channel extension of Intel Inside® program (MDF) for 1,000+ channel resellers.
Stephen Brandt Skills
Stephen Brandt Education Details
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Anthroplogy/Communications
Frequently Asked Questions about Stephen Brandt
What company does Stephen Brandt work for?
Stephen Brandt works for Self-Employed
What is Stephen Brandt's role at the current company?
Stephen Brandt's current role is Marketing Consultant | Global Marketing Leader, Brand, Ad, and Operations Manager.
What is Stephen Brandt's email address?
Stephen Brandt's email address is sb****@****pal.com
What is Stephen Brandt's direct phone number?
Stephen Brandt's direct phone number is +141577*****
What schools did Stephen Brandt attend?
Stephen Brandt attended University Of Michigan - Stephen M. Ross School Of Business, University Of Michigan.
What are some of Stephen Brandt's interests?
Stephen Brandt has interest in Exercise, Home Improvement, Gourmet Cooking, Sports, Home Decoration, Children, Cooking, Gardening, Outdoors, Electronics.
What skills is Stephen Brandt known for?
Stephen Brandt has skills like Integrated Marketing, Strategy, Multi Channel Marketing, Strategic Partnerships, Advertising, Product Marketing, Marketing Communications, Online Advertising, Marketing, Brand Management, Go To Market Strategy, Marketing Management.
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Stephen Brandt
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Stephen Brandt
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Stephen Brandt
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