Senior Online Planning Manager
CurrentHelped to launch ITVX in late 2022 – a complete revamp of the online offering. Specifically responsible for setting revenue targets and initiating plans to deliver the required inventory (additional content acquisitions, platform distribution etc.)Ongoing forecasting of supply and demand to ensure maximum revenue taken whilst preserving the best viewer experience (minimal & non-repetitive adloads etc.)Managing 3rd Party relationship with STV to ensure contract conditions are… Show more Helped to launch ITVX in late 2022 – a complete revamp of the online offering. Specifically responsible for setting revenue targets and initiating plans to deliver the required inventory (additional content acquisitions, platform distribution etc.)Ongoing forecasting of supply and demand to ensure maximum revenue taken whilst preserving the best viewer experience (minimal & non-repetitive adloads etc.)Managing 3rd Party relationship with STV to ensure contract conditions are maintainedDeveloping systems to future-proof the business as linear & online convergence accelerates and audience targeting becomes more sophisticated Show less