Steve Sidaway Email & Phone Number

York, United Kingdom

Responsible for establishing and developing sales of MyProgress from a zero start to over 40% of Medical Schools in the UK, and leading Nursing and Midwifery Schools Expanding the market to Continental Europe, the U.S. and Australasia. Working with customer champions within universities to expand the footprint for MyProgress within the university and.

Leeds

• Responsible for establishing the edutxt and txttools applications in Higher and Further Education and Public Sectors from a zero start to market leader
• Recruitment and development of a dynamic sales team
• Achieving market domination in the UK FE and HE sector at 55% market share
• Delivering maximum brand awareness on minimal budgets
• Initiating Business Development partners to extend our business.
• Opening up new sectors including local government, emergency planning developing the use of text media at major conferences

• Responsibility for the sales and marketing to all markets outside U.S. and Canada and a business of $57 million, delivering 16% growth in 2001
• Management and leadership of a team of 60 sales and marketing professionals by creating a business focused culture
• Closing the biggest ever National consortia deal in the company history of $3 million dollars in 2001
• Development of national and pan-european consortia sales
• Successful transition of new business from one-off purchases to a sustainable subscription business delivered via the internet
• Rapid brand development and sales strategies to enter new markets such as the Schools and Public Library markets to maximise new versions of existing and new projects.

London

• Rapid team building and establishment of global network of distributors
• Development of new channels to market for electronic product
• Re-alignment and re-focus of product by initiating the disposal of key current affairs titles and development of electronic flagships within Pearson companies
• Successful transition from book publishing to a profitable electronic portfolio

London

• Responsible for Sales in all markets outside the US for global medical publishing including Mosby, Wolf Medical Atlases, W.B. Saunders, and other medical imprints
• Acquisition of the Gower Medical list and re-launch and integration of the list and staff to achieve growth of 26% over the previous year in only 9 months with the product
• Expansion and re-organisation of the sales and marketing network throughout Europe and the Middle and Far East

Maidenhead

1. Sales Director2. Sales and Marketing Director, UK3. Sales and Marketing Director, EuropeRecruited and managed a successful UK sales team and developed high profile marketing campaigns with major bookshop chains. Expanded responsibility by integrating the Continental European Sales team. Met and exceeded all targets

Eastbourne Then London

Successful development of a sales team to deliver a portfolio of book and software publishing that included trade (Cassell) Academic and Medical publishing.

Chichester

Developing new adoptions for textbooks

Home Based

Originally promoting text books throughout FE colleges in the UK. Promoted to Academic Trade sales within Macmillan Press. Responsible for re-launching the PaperMac imprint and developing bookshop sales.

Norton, Malton, North Yorkshire

Teaching Geography to 11-16 age range. Responsible for developing Field Work at the school and established regular field trips including residential field weeks on the Yorkshire Coast.