ROI-driven Internet marketing pro.Robust business intelligence drives our work. We build custom BI dashboards with Google Data Studios, pulling data straight from the native platforms (Google, Facebook, LinkedIn, Bing, Instagram...) not fragile integrations or costly reporting tools. This provides clients with faster results and real-time, ROAS-based dashboards and us with faster issue diagnostics and opportunity flags. Better results, faster.Good search results follow creative ad and site testing and become knowledge assets. (Always be testing!) This is how we chase client KPIs. We apply the right formula from a broad spectrum of services, and uniquely, leverage client teams' skills, teach-to-fish programs, and consulting beyond the strict boundaries of Internet marketing. This has included consults on client customer service and sales teams where needed and custom projects other agencies won't do.

* Resolved data management issues, contributing to 35% revenue growth in one year;* Restructured team and overhauled business process; reducing turnover and increasing team member production by 33%;* Improved product data accuracy, contributing to 10% reduction in return rate in 9 months; and* Reengineered business process and work flow across three departments, increasing productivity and communication.

* Automotive repair site: Led competitive market analysis and customer needs analysis and contributed to monetization plans* Specialty marketing firm: Competitive analysis, site interface and product offerings* Licensed retail apparel company: SEO consulting

• Led implementation of web-based analytics tool for Honda Motors America;• Led design of customer data handling process for litigation-related projects; and• Led implementation of web-based project management system.

• Implemented enterprise software and business processes to establish in-house Internet research capability;* Developed Internet-based research products, reducing operating costs up to 75;* Created product feedback loops, constantly improving products and processes; and* Coordinated inter-department communications between Operations, IT, Sales, and senior leadership.

* Introduced customer blogs, audio and video pod casting, and online knowledge base* Led creation of internal best practices for online research* Founded Internet services group

Led team handling research projects on web site usability and online shopping studies and proprietary research projects. (Survey design, data collection, analysis, reporting and presentation.)

Led creation of protocols for consumer call center and integrated consumer ratings into jdpower.com.Managed handling of media, B2B and consumer inquiries.

Conducted research on consumer acceptance of green/renewable vehicle powertrains. Created and published US and Canadian automotive sales report and forecast; conducted ad-hoc research projects.

Conducted multiple automotive research projects, including questionnaire design, sample plan, data collection, analysis and report production and presentation.