Sunil Kumar Email & Phone Number

Delhi, India

South Delhi, Delhi, India

Bengaluru, Karnataka, India

• Executed tailored SEO campaigns for leading US bank credit card businesses, driving a remarkable 38% increase in organic traffic.• Conducted keyword research to create a content calendar for ~250 topics to prioritize content published per trend evaluation, resulting in 110K monthly average new traffic.• Utilized on-page and off-page optimization techniques on 25% of articles, enhancing search engine rankings with a 116K monthly average footprint.• Aligned content strategies with… Show more • Executed tailored SEO campaigns for leading US bank credit card businesses, driving a remarkable 38% increase in organic traffic.• Conducted keyword research to create a content calendar for ~250 topics to prioritize content published per trend evaluation, resulting in 110K monthly average new traffic.• Utilized on-page and off-page optimization techniques on 25% of articles, enhancing search engine rankings with a 116K monthly average footprint.• Aligned content strategies with SEO best practices, optimizing internal linking and banners to enhance user experience, contributing to a 44% boost in traffic to product pages.• Researched content gaps to identify SEO opportunities, strategically optimizing existing content for enhanced search domain visibility and improved ranking outcomes.• Employed industry-standard tools to extract valuable insights and drive data-driven decision-making.• Orchestrated in-depth technical audits to enhance website performance, covering various aspects like images, titles, descriptions, heading tags, URL formatting.• Analysed user journeys on content pages using Adobe Analytics to develop hypotheses for improving click-through rates based on CTA clicks.• Performed comprehensive analyses of website content to guarantee alignment with the latest Google algorithm updates, ensuring future-proof SEO strategies.• Pioneered Python automation for case-specific tasks, showcasing a proactive approach to optimizing data handling and saving time for strategic efforts.• Created and maintained a dashboard to track the performance of all marketing campaigns to monitor key performance indicators (KPIs).• Oversaw and managed sprints for content publishing, ensuring inter-team execution of all recommended strategies and optimizations.• Leveraged ChatGPT for automation, proficiently crafting Python code, SQL queries, and engineered prompts to streamline data analysis Show less

Developed a comprehensive customer segmentation and coordinated strategic consultancyManaged cross-departmental teams to develop and implement solutions as per client RFI/RFPTransaction structuring, drafting commercial agreements, and bid process management.

Working on a live project during my first year at IIM Sirmaur. Project is focused on creating brand awareness and digital marketing.

Master Of Business Administration - Mba

Bachelor Of Commerce - Bcom, Accounting And Business/Management