Sunil Sachdeva Email and Phone Number
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📣 A digitally inclined influential business growth and advertisement operations specialist credited with building adjacent markets – capturing industry attention and maximizing revenue. Experienced in People Management steering operations based on Ad Targeting and Optimization, Affiliate Marketing, Ad Quality Assurance, Brand and Creative Solution Architecting📣 Deliver robust advertising platforms, centralized regional strategies, and branding programs for emerging economies that capture market share and drive growth. Build high-caliber, inspired sales and operations teams, simplify portfolios, and create robust innovation pipelines.📣 Leverages a large audience base and acts as a strategic consultant to support Ad Sales and corporate stakeholders across a wide range of initiatives including sales optimization, go-to-market strategies, budgeting and planning.📣 Rich experience in People Management & Digital Ad Operations, combined with communication skills and analytical abilities to attract new customers and achieve greater returns on their investments in advertising solutions 📣 Demonstrated track record of analyzing and optimizing advertising campaigns against co-authored client KPIs with a focus on scaling global media business by working with sales, operations, research, technology and other stakeholder groups📣 Experienced in engaging with engineering and operations teams both internally and externally to successfully establish connectivity between ad servers, maximize ad delivery efficiency and yield📣Technically inclined and knowledgeable in Platform & Tools Knowledge✯ Platform Expertise: GAM, CM360, DV360, CTN, Ruby, APT, RMX, YAM+ & YAX✯ Tracking Platform: Trackier✯ MMP Platform: Appsflyer, Adjust & Branch✯ Knowledge of Google Analytics, IAS, Doubleverify
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Head Of OperationsRuloans Financial Services Pvt Ltd Feb 2024 - PresentDelhi, India -
Sr. Manager - Ad OperationsOlx Group Jun 2018 - Nov 2023India✪ Key Highlights:✔ Conjoined the efforts of Advertising Sales business with Ad-Operations to streamline the process and drive business value as well as growth✔ Initiated and deployed the credit function policy and onboarded OLX in IAMAI.✔ Established LMS Tool for Lead generation process to augment revenue growth and market share✪ Key Deliverables✔ Steer cross-functional teams to drive Ad operations for Direct Ad Sales covering Programmatic Guaranteed Deals with a focus on onboarding advertisers and publishers ✔ Render support during the creation of campaigns within ad Servers and programmatic platforms based on approved specifications ✔ Oversee billing and invoicing process to ensure billing accuracy; confirm billing details with teams and finalize delivery reports ✔ Document various operational processes including MIS reports based on revenue projections of PAN India sales target vs achievement✔ Drive platform enhancement and product improvement initiatives to maximize opportunities and capabilities of advertising space along with creating an enhanced user-centric platform✔ Schedule data retrieval tasks to ensure data tracking quality while ensuring content and communication adheres to established standards ✔ Partner with the teams to gather necessary campaign details for accurate and timely launches, additionally discussing and tracking against the brand’s goals and KPIs✔ Deploy BI data functions for the creation of audience segmentation and implementation. -
Chief ManagerTimes Internet Ltd. May 2015 - Jun 2018Noida✪ Key Highlights✔ Defined and implemented the roadmap for the transition of Flash into HTML5 ✔ Designed the framework of the QA process and significantly reduced the live issues of the campaign.✪ Key Deliverables✔ Spearheaded digital marketing and creative team and guided on the expansion of sales pipeline and revenue growth✔ Established the QA process and guidelines of all the live campaigns including pre-campaign setup and post live checking✔ Maintained and presented monthly QA dashboards based on the performance of operations, determining issues and driving process improvements to ensure high quality of advertising across the portfolio✔ Ensured creatives running in ad servers complied with ad specifications while maintaining site sanity and debugged platforms -
Associate ManagerYahoo! Dec 2008 - May 2015Gurgaon✪ Key Highlights✔ Led key business account management for Jeevansathi, Timesjobs, Monster and Naukri and recognized for overseeing PAN India business of Telecom, Auto, CD & Technology✔ Received APAC GAO Talent Award in 2012 for successfully managing the Global Project✔ Built a Case Study of Rich Media Execution and implemented it in Yahoo✔ Significantly contributed to the launch of a new reporting tool for the Indian Market✪ Key Deliverables✔ Supervised client servicing team of display advertising and digital marketing ✔ Conducted resource allocation tasks along with managing regional projects, booking guidance and implementation of ad policy✔ Collaborated with sales team to create, maintain, and improve workflows and processes that will enable an agile ad operations organization to drive revenue goals and industry leaderships.✔ Drafted MIS Reports of revenue forecasting, delivery projections, sales target & achievement.Projects Undertaken✫ Global Ad Serving Platform | Jun. 2012 – Dec. 2012➢ Partnered with the Regional team to create a new ad serving platform for the Indian market. Assessed limitations and challenges within the existing platform and executed project scoping and execution.✫ Global Reporting Tool | Aug. 2012 – Feb. 2013➢ Served as an SME with the Regional production team and provided feedback on the context of the Indian Market about the usage and client requirement, and further supported in the successful launch -
Sr. ExecutiveUtv Dec 2007 - Dec 2008Noida Area, IndiaJoined UTV in the initial days of the launch of UTV Hindi & UTV World Movies Channel and leverage my past experience of Broadcast industry in the implementation of Billing & Credit Functions Policy. In addition to that I was involved in the core team of Scheduling -
Executive - CommercialsNdtv Apr 2007 - Dec 2007Gurgaon, IndiaManaged the Billing & Credit Functions and Commercial Operations of MSN & NDTV.com including their SMS Business functions and implemented the Mobile Billing application. -
Sr. ExecutiveTv Today Network Ltd Jan 2003 - Apr 2007DelhiWorked with Leading News Network and managed the Billing & Credit Functions of TV Today & Group Channels. The roles had majorly involved the end to end smooth blling, IBF & AAAI Meetings.
Sunil Sachdeva Skills
Sunil Sachdeva Education Details
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Vinayaka University, TamilnaduFinance And Financial Management Services -
B.Com
Frequently Asked Questions about Sunil Sachdeva
What company does Sunil Sachdeva work for?
Sunil Sachdeva works for Ruloans Financial Services Pvt Ltd
What is Sunil Sachdeva's role at the current company?
Sunil Sachdeva's current role is Ex OLX/TIL/Yahoo/UTV/NDTV/India Today.
What is Sunil Sachdeva's email address?
Sunil Sachdeva's email address is su****@****o.co.in
What schools did Sunil Sachdeva attend?
Sunil Sachdeva attended Vinayaka University, Tamilnadu, Delhi University.
What skills is Sunil Sachdeva known for?
Sunil Sachdeva has skills like Team Management, Client Servicing Operations, Project Management, Media Planning, Ad Networks, Advertising, Digital Strategy, Online Advertising, Ad Serving, Advertising Operations, Digital Media And Strategy, Invoicing.
Not the Sunil Sachdeva you were looking for?
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1finoit.com
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⭐Sunil Sachdeva⭐
Lead System Analyst At Tech Mahindra(Application Support|Linux|Aws Cloud Practitioner Certified|Sql)Noida -
2gmail.com, novartis.com
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1adcapital.com
2 +170428XXXXX
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