Chris Sutton Email & Phone Number

SuttonImpact Inc.where passion meets purpose• provide brand audit – review of the current state and provide future vision(s) for the brand• brand identity, brand guidelines, package design – from concept to execution• promotional design – from POP, posters, newsletters, e-blasts and social media expressions• copy writing • concept adaptation – steward the brand through all it's expressions• provide strategic design consultationAll of the above – rooted in passion & purpose.

Toronto, Ontario, Canada

Retail concept, layout and execution of a high-end eco-focused grocer – created and execute an engaging launch campaign.Design a new flyer template, execute a launch campaign and marketing calendar for a specialty food market in downtown Toronto.Packaging execution for several cannabis brands – gained a high-level understanding of the current rules and regulations. Create brand identity for a cannabis brand.Worked with the top Canadian courier company to execute a new retail concept to various locations. Celebrated their 60th with a identity and guideline. Created storyboards for various digital campaigns.Create various graphics intent packages and final art for a leading car rental company.Provide mentorship and a positive, passionate attitude with the team.

Toronto, Ontario, Canada

Create Identities and branding and packaging guidelines for iconic outdoor brands – create in-store 'destination' displays, layout advertisements and social media buzz.Social media marketing calendar for US discount retail brand - creating sustainable seasonal 'event' e-blasts.

Create full graphics packages – exterior and interior communications – for various retailers. Enhancing the customer experience and integrating it with the brand is the focus.Create, evolve and manage the PL packaging for several major American grocers. Direct a small creative team including art direction of photography and illustration. Work closely with Production team and vendors to meet clients' print expectations.Creating all manner of brand experiences – from the initial strategy to the master brand identities, sub-brands, propositions – to the store communications, corporate messaging, flyers, web presence, icon systems and packaging.

• ensure client has the creative options to keep them innovative• lead a 3-5 person team in updating/creating and managing a large-scale brand (800 – 1000 SKUs per year)• now acting creative director (current CD on maternity)• work closely with production team to continually improve efficencies

• provide press-ready artwork for packaging, in-store signage, advertising and POP• assist in creating a systematic approach for expediting production for a large private label• liase with vendor/printer

• hybrid senior designer/business manager• from brand strategy/mapping to concept/brainstorming and finally to layout/final art and production all in a timely fashion• present to client and manage client expectations• manage photography for all projects• attend press approvals as client and agency representativeH.O.P.E. Volleyball TorontoManaged the creative and coordinated with the HOPE committee members and vendors for the production of the creative. It involved creating artwork for T-shirts, posters, newspaper ads, brochures, website and forms. During my time (5 years) with HOPE it went from a 100 team event to a 400 team event. It moved from Hanlan’s Point to Olympic Island due to it’s growth.

Diploma, Photoshop Retouching

Certificate, Copy Writing

Diploma, Graphic Design 3-Year Program