Tara Morton

Tara Morton Email and Phone Number

Services Leader @Tableau + @Salesforce | Adjunct Professor @MICA | Google WTM Ambassador | Instructor @Chiefs Fit @ Tableau
seattle, washington, united states
Tara Morton's Location
Kansas City, Missouri, United States, United States
Tara Morton's Contact Details

Tara Morton personal email

n/a
About Tara Morton

Project Management Professional (PMP) | Snowflake SnowPro Core Certified | Databricks Certified Data Engineer Associate | AWS Certified Cloud Practitioner | Salesforce Certified Administrator | Tableau CRM and Einstein Discovery Consultant | Salesforce Certified AI Specialist | Salesforce Certified AI Associate | Salesforce Certified Data Cloud Consultant | Tableau Desktop Certified Professional | Tableau Server Qualified Associate | Tableau Certified Associate Consultant | Tableau Accredited TrainerA fun-loving data geek who uses her [statistical] powers to help people get to the root of the problem they want to address. When she's not managing a team of freakishly friendly data scientists and technical architects or leading sun salutations at her gym, you can find her spinning fire with her husband on stage.Engagement Strategy and Delivery Assurance | Requirements Gathering | Architect and design Tableau, CRM Analytics, Einstein Predictions, and Salesforce solutions | Statistical Modeling, AI/ML | Visual Analytics Best Practices & UX | Data Governance and Security | Performance Optimization

Tara Morton's Current Company Details
Tableau

Tableau

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Services Leader @Tableau + @Salesforce | Adjunct Professor @MICA | Google WTM Ambassador | Instructor @Chiefs Fit
seattle, washington, united states
Website:
tableau.com
Employees:
5284
Tara Morton Work Experience Details
  • Tableau
    Senior Manager, Data Excellence Practice - Tableau Gtm Lead
    Tableau Apr 2023 - Present
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  • Tableau
    Senior Manager, Services Leader
    Tableau Sep 2021 - Apr 2023
    Kansas City Metropolitan Area
    • Lead a team of 14 direct report analytics experts and manage services portfolios for Asset & Wealth Management, Banking, Enterprise, Healthcare, Pharmaceuticals & Life Sciences verticals, delivering services revenue of $8M+ USD• Scope, staff, and manage professional services projects, with an emphasis on compete cases and AI/ML use cases• Present at customer conferences, including speaking at TrailblazerDx and Tableau Conference and preparing demos for and driving the Tableau… Show more • Lead a team of 14 direct report analytics experts and manage services portfolios for Asset & Wealth Management, Banking, Enterprise, Healthcare, Pharmaceuticals & Life Sciences verticals, delivering services revenue of $8M+ USD• Scope, staff, and manage professional services projects, with an emphasis on compete cases and AI/ML use cases• Present at customer conferences, including speaking at TrailblazerDx and Tableau Conference and preparing demos for and driving the Tableau Analytics Keynote at Dreamforce• Serve on Data Science and Machine Learning Board, gather use cases and prep customers for analyst interviews, prepare how-to guides, e-Learnings, and demos, collaborate with Dev to spec and test new analytics features Show less
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  • Tableau
    Solution Architect
    Tableau Apr 2020 - Sep 2021
    Kansas City Metropolitan Area
    • Partnered with customers to clarify business questions, prepare data, and visualize data in Tableau. Specialized in performance optimization best practices and AI/ML use cases. Taught standardized and custom training courses• Scoped engagements, tracked department metrics, and identified & implemented strategies to improve utilization• Presented at customer conferences, published reports, how-to guides, and blog posts, served on Data Science & Machine Learning Board and Mobile… Show more • Partnered with customers to clarify business questions, prepare data, and visualize data in Tableau. Specialized in performance optimization best practices and AI/ML use cases. Taught standardized and custom training courses• Scoped engagements, tracked department metrics, and identified & implemented strategies to improve utilization• Presented at customer conferences, published reports, how-to guides, and blog posts, served on Data Science & Machine Learning Board and Mobile Champions team, received the Customer Obsession Award Show less
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  • Tableau Software
    Senior Analytics Consultant
    Tableau Software Feb 2020 - Apr 2020
    Kansas City, Missouri Area
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  • Tableau Software
    Analytics Consultant
    Tableau Software Jan 2019 - Feb 2020
    Kansas City, Missouri Area
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  • Tableau Software
    Associate Analytics Consultant
    Tableau Software Mar 2018 - Dec 2018
    Kansas City, Missouri Area
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  • Tableau Software
    Senior Business Consultant
    Tableau Software Oct 2017 - Feb 2018
    Kansas City, Missouri Area
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  • Maryland Institute College Of Art
    Adjunct Professor
    Maryland Institute College Of Art Jan 2021 - Present
    • Teach MVIS 5303: Statistics and Analysis II (graduate level)• Teach MVIS 5301: Statistics and Analysis I (graduate level)• Taught MVIS 5401: Systems of Data Organization (graduate level)• Serve on Master's Capstone Review Panel
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  • Kansas City Chiefs
    Group Fitness Instructor - Chiefs Fit
    Kansas City Chiefs Aug 2022 - Present
    Kansas City Metropolitan Area
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  • Onelife Fitness
    Yoga Teacher/Group Fitness Instructor
    Onelife Fitness Jan 2021 - Present
    Kansas City Metropolitan Area
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  • Kansas City Aerial Arts
    Instructor/Performer
    Kansas City Aerial Arts Aug 2017 - Present
    Kansas City, Missouri Area
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  • Radiant Spirals
    Marketing Strategist/Stilt Walker & Fire Dancer
    Radiant Spirals Aug 2010 - Present
    Kansas City, Missouri
    • Create and implement marketing plans, collaborate on site design and sales, perform.• Collaborated with distinguished clients, including Jefferson Starship, Google, Toyota, Memphis Grizzlies (NBA), Saskatchewan Rush (NLL), KC Royals (MLB), Sporting KC (MLS), and the American Cancer Society, delivering seamless entertainment experiences tailored to their unique needs
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  • Independent
    Freelance Marketing Analyst & Strategist
    Independent Nov 2012 - Feb 2020
    Kansas City, Missouri Area
    • Consult on web analytics, data-driven marketing campaigns, and web development.
  • Dsi ®
    Data Scientist
    Dsi ® May 2016 - Mar 2017
    Kansas City, Missouri
    • Developed and implemented an organizational plan for data modeling, storage, automated data pulls, analysis, and visualization.• Provide statistical analysis, forecasting, and visualization with insights for marketing, sales, client services, IT, finance, and other internal teams.• Assist in data modeling, write and modify API data pullers.• Employ R and Python integrations in Tableau (e.g., to visualize differences among customer profile types and drive account-based marketing… Show more • Developed and implemented an organizational plan for data modeling, storage, automated data pulls, analysis, and visualization.• Provide statistical analysis, forecasting, and visualization with insights for marketing, sales, client services, IT, finance, and other internal teams.• Assist in data modeling, write and modify API data pullers.• Employ R and Python integrations in Tableau (e.g., to visualize differences among customer profile types and drive account-based marketing initiatives).• Meet with customers to gather requirements, collaborate with SMEs to design & build analytics application products to identify opportunities for improvement within the end to end supply chain. Show less
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  • Gragg Advertising
    Digital Marketing Manager
    Gragg Advertising Nov 2015 - Apr 2016
    Kansas City, Missouri
    • Managed the Design & Development, SEM, SEO, Social, and Copywriting teams, managed department budgets• Researched, prepared, and presented Proofs of Concept in Tableau, Power BI, and Qlik, and negotiated procurement of BI software• Designed and delivered internal workshops for Tableau Desktop and Tableau Online• Designed and implemented the Analytics product offerings, created and presented first call and discussion decks• Scoped customer projects and managed engagements… Show more • Managed the Design & Development, SEM, SEO, Social, and Copywriting teams, managed department budgets• Researched, prepared, and presented Proofs of Concept in Tableau, Power BI, and Qlik, and negotiated procurement of BI software• Designed and delivered internal workshops for Tableau Desktop and Tableau Online• Designed and implemented the Analytics product offerings, created and presented first call and discussion decks• Scoped customer projects and managed engagements, drove follow-on revenue Show less
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  • Deg Digital
    Digital Marketing Analyst
    Deg Digital Jun 2015 - Nov 2015
    Kansas City, Missouri Area
    • Designed and developed client dashboards utilizing predictive models to analyze customer acquisition, brand engagement, and customer loyalty, providing insights to optimize allocation of marketing spend• Created and delivered strategic plans to drive customer acquisition and revenue growth• Drove account growth by developing compelling proof of concept demonstrations• Planned and maintained analytics budgets for client accounts• Created and implemented Tableau Server training… Show more • Designed and developed client dashboards utilizing predictive models to analyze customer acquisition, brand engagement, and customer loyalty, providing insights to optimize allocation of marketing spend• Created and delivered strategic plans to drive customer acquisition and revenue growth• Drove account growth by developing compelling proof of concept demonstrations• Planned and maintained analytics budgets for client accounts• Created and implemented Tableau Server training plans Show less
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  • Alight Analytics
    Marketing Analyst
    Alight Analytics May 2014 - Feb 2015
    Kansas City, Missouri
    • Developed reporting automation protocols, designed and built client dashboards visualizing key marketing and sales metrics• Designed and delivered custom workshops on Tableau Desktop, Tableau Server, and the Tableau R integration, facilitated executive meetings and presented analytics results with actionable insights
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  • Memphis City Schools
    Teacher/Data Team/World Language Department Chair
    Memphis City Schools Jul 2012 - Jan 2013
    Memphis, Tennessee
    • Taught first- and second-year Spanish and French to high school students (managed 5 preps, 7 classes, avg. class size: 33)• Served as the school statistician. Maintained datasets, ran models, prepared reports, and presented data
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  • University Of Memphis Psychological Services Center
    Graduate Research Assistant/Clinician
    University Of Memphis Psychological Services Center Jul 2010 - Aug 2012
    Memphis, Tennessee
    • Analyzed data, wrote papers for publication, prepared and gave presentations at national and international conferences.• Provided psychotherapy and psychoeducational sessions for adults, children, and families, as well as intelligence and achievement testing services.
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  • St. Jude Children'S Research Hospital
    Graduate Research Assistant
    St. Jude Children'S Research Hospital Jul 2011 - Jul 2012
    Memphis, Tennessee
    • Analyzed data, wrote papers for publication, prepared reports and conference presentations.• Presented findings to psychology, hematology, and biostatistics department members.• Facilitated focus groups with adolescents and their parents, developed a program to help adolescents prepare for transition to adult care.
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  • Cedars Youth Services
    Bilingual Family Resource Partner
    Cedars Youth Services Jan 2010 - Jul 2010
    Lincoln, Nebraska
    • Assisted foster families with licensing requirements, matched children with compatible families, provided ongoing support to foster families through weekly contact, trainings, court hearings, and team meetings.
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  • St. Monica'S
    Therapeutic Mentor/Group Facilitator
    St. Monica'S Apr 2008 - Jul 2010
    Lincoln, Nebraska
    • Worked directly with clients in a residential treatment center for chemically-dependent adolescent girls and led groups teaching clients skills for healthy living. • Served as the Therapeutic Mentor Representative on the organization's Diversity Team.
  • Christian Heritage Children'S Home
    Respite Care Provider
    Christian Heritage Children'S Home Feb 2006 - Jul 2010
    Beatrice, Nebraska And Lincoln, Nebraska
    • Provided respite foster care for children ages two weeks to twelve years, accompanied youth with special needs to occupational therapy and physical therapy appointments.
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  • Pathfinder Support Services
    Bilingual Family Support Worker
    Pathfinder Support Services May 2008 - Sep 2008
    Lincoln, Nebraska
    • Taught parenting skills and coordinated resources for food, employment, healthcare, daycare, and other needs for Spanish-speaking families, covered supervised visits.
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  • Gallup
    Engagement Specialist Manager/Paid Internship
    Gallup Jun 2007 - May 2008
    Lincoln, Nebraska
    • Managed a team of 15 employees at a market research firm, created engagement activities for 85 call center employees.
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Tara Morton Skills

Marketing Data Analysis Event Planning Leadership Social Media Marketing Social Networking Research Customer Service Statistics Strategy Public Speaking Google Analytics Advertising Writing Tableau Entertainment Spss Public Relations Dance Acting R Sql Fire Performance Stilts Sas Salesforce Linux Netsuite

Tara Morton Education Details

Frequently Asked Questions about Tara Morton

What company does Tara Morton work for?

Tara Morton works for Tableau

What is Tara Morton's role at the current company?

Tara Morton's current role is Services Leader @Tableau + @Salesforce | Adjunct Professor @MICA | Google WTM Ambassador | Instructor @Chiefs Fit.

What is Tara Morton's email address?

Tara Morton's email address is tm****@****adv.com

What is Tara Morton's direct phone number?

Tara Morton's direct phone number is +181693*****

What schools did Tara Morton attend?

Tara Morton attended Harvard Business School Online, The University Of Memphis, The University Of Memphis, The University Of Memphis, University Of Nebraska-Lincoln.

What are some of Tara Morton's interests?

Tara Morton has interest in Social Services, Children, Education, Science And Technology, Human Rights, Arts And Culture.

What skills is Tara Morton known for?

Tara Morton has skills like Marketing, Data Analysis, Event Planning, Leadership, Social Media Marketing, Social Networking, Research, Customer Service, Statistics, Strategy, Public Speaking, Google Analytics.

Who are Tara Morton's colleagues?

Tara Morton's colleagues are Rajesh Ponnurangam, Jeremy Clarke, Vlastuim Jane, 易菊芸, Sam Mesfin, Christian Rodriguez, Chase Williams.

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