Taylor Pender Email & Phone Number

Washington Dc-Baltimore Area

Washington D.C. Metro Area

Richmond, Virginia

• Assisted with the development and execution of marketing and public relations strategies to supportVCU Athletics brand awareness.• Executed community outreach programs to ensure message delivery and consistency.• Established and maintained effective communication and working relationships with all team members.• Cropped and edited headshots of current student athletes.• Prepared game day cards and opponent profiles.• Assisted in all game day provisions, including game day cards and opponent profiles.• Assisted in the execution of post-game interviews.• Helped work media days with press.• Responsible for the updating of VCU Athletics social media platforms.• Responsible for live scorekeeping through TweetDeck during VCU Men’s Basketball Games.• Other duties assigned, as needed.

Richmond, Virginia

•Worked with team members, as well as internal and external audiences, to develop content for the web media outlets, and other publications.• Provided editorial guidance on marketing materials and written work.• Managed the social media efforts of Enjoy and Maintain, LLC, which included posting and promotingthe organization and upcoming events on Facebook, Twitter, Instagram, etc.• Strengthened relationships with faculty, staff, students, alumni and the community through theseavenues.• Coordinated with leadership team to ensure up-to-date and accurate information was displayedthroughout the company’s website.• Promoted upcoming events, programs and engaging content elements, changing out content on a regularbasis.• Supported events in attendance and assistance at programs, photos, videos and social mediamanagement, including weekends.• Created statistical reports on company marketing efforts, review for accuracy and provide to theleadership team and any other relevant stakeholders.