Terri Mitchell Email & Phone Number

United States

2009-Present Altria “Brand Manager• Analyze and evaluate account performance based on current business metrics to identify the most effective and efficient strategies to exceed program goals.• Identify new potential accounts through market research; develop relationships with ownership and management to form working partnerships that enhance market performance.• Manage and maintain all inventory/assets including but not limited to ordering additional materials, maintaining detailed records of inventory distributed to consumers or staff• Developed Michigan Market• In charge of the Marlboro account• scheduling and setting up promotions• On and off premise accounts• In charge of weekly conference calls• Staff management• Train and hire Team leads/Brand Ambassador• Weekly and end of month Recaps• Traveled to other markets to train new Managers/Staff Budget Management• Inventory Management• Vendor Negotiations• Market Expansion• Client Relationship management• Coordinate special events

Developed a pricing strategy that maximizes profits and market share but considers customer satisfaction.Identifying customers Supporting sales and lead generation efforts.Creating promotions with advertising managers.Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.Compiling lists describing our organization's offerings.Developing and managing advertising campaigns.Organizing company conferences, trade shows, and major events.Building brand awareness and positioning.Evaluating and maintaining a marketing strategy.Directing, planning and coordinating marketing efforts.Communicating the marketing plan.Developing each marketing campaign from start to finish.Researching demand for the organization's products and services.Evaluating competitors.Set up and managed promotional events on and off premise.Handling social media, public relation efforts, and content marketing.

Master'S Degree, Business, Management, Marketing, And Related Support Services, 4.0

Bachelor'S Degree, Sales, Distribution, And Marketing Operations, General, 4.0

Activities and Societies: Cheerleading, Debate