Therese Castillo Email & Phone Number

Richmond Hill, Ontario, Canada

Ontario, Canada

• Edited and created content for company website and social media, as well as in-store assets • Supported Operations Manager and Administrative Manager on day-to-day tasks, including retail duty and client coordination

Pasay, National Capital Region, Philippines

• Edited and managed brand content, copy on digital and on-ground assets, specifically on corporate website, customer-service robots, chatbots, and Electronic Direct Mail• Utilized knowledge of online strategies such as SEO marketing to maximize campaign results• Leveraged on data insights from surveys, market research to develop marketing programs• Oversaw major seasonal projects from conceptualization to completion

Makati, National Capital Region, Philippines

• Conceptualized story ideas and supervised overall direction of the digital magazine• Produced and edited online magazine content for branding alignment and relevance• Managed day-to-day editorial calendar • Supervised the Health & Wellness content of the online magazine

Mandaluyong, National Capital Region, Philippines

• Oversaw internal and external communications of the title, touching on PR and coordination with celebrities and brands• Accomplished feature writing, copy editing, and editorial photo shoot productions for the monthly issues of the magazine• Oversaw compliance with style guide, editorial and and brand guidelines throughout the entire publication process• Edited long and short-format content, specializing in pop culture, health and wellness, sports, and lifestyle • Managed the monthly editorial calendar and budget