Responsible for the management and guidance of the design business, responsible for coordinating and communicating with the customer; analyzing the target customer needs, fully understanding the customer's intention, correctly grasping the project design creativity; designing the relevant work specification.Lead and organize graphic design, poster design, poster design and other projects positioning, orientation, style research, guide the graphic designer to design and design, to answer the designer's creative problems.Overall responsibility for the quality of the design project, the design of the creative, color, layout and other review.Responsible for the cost control of design business.Manage and train the graphic design team and supervise the team to provide long-term image communication consultancy service for clients.

Responsible for the overall work content distribution, project planning and quality control of design projectsIn the every process in all aspects of communication with Party to grasp the main style and direction design results for communication and validation;Understand the design requirements from Party and request feedback to the main designers and participate in program design and guidance, to develop project design and design tasks; to control the quality of the whole design process.Organization, management design team members and provide the appropriate training and guidance;Collect and arrange the latest design information and ideas at home and abroad, expand the vision of design to improve the company's design level.

Participated in process of designing of high-end hotels, such as Guangzhou Marriott, Shanghai Marriot Renaissance PudongHotel. Also responsible for the spatial planning and design of the project and the later coordination of project construction.