Thu Nguyen, Mba, Cpa Email & Phone Number

Vietnam, Thailand

- Lead a consulting team located in Thailand and Vietnam, work side by side with Operations - Strategy - Retail Transformation teams from top-tier retailers in APAC and Middle East, consult on frameworks, data-driven use cases, and best industry practices on how to improve Retail Sales and Customer Services- Key customers: Central Retail Thailand (CMG, CRC Sports, PowerBuy, TopsCare), Central Retail Vietnam (GO! Mall, Sports Vietnam, Come Home), Armani Middle East, Le Creuset Hongkong, Guardian

Vietnam

- Establish the company’s internal controls and accounting system. Manage all financial activities.- Be in charge of monthly financial reports, annual financial auditing, forecasting & budgeting, and other ad-hoc management reports- Oversee the HR and Operations Department

Vietnam, Thailand

- Nurture and maintain the trusted partnership with key customers in Vietnam and Thailand market- Portfolio: Central Marketing Group (Thailand), GO! Mall, Guardian Health & Beauty, Mat Viet Group (eyewear), LookKool (Lifestyle), BOO Fashion, Vua Nem (mattress & bedding)Featured Case Studies:[Health & Beauty] GuardianBoost traffic and sales by analyzing consumer behavior https://www.palexy.com/resources/ForecastDemand[Fashion Retail] Pomelo ThailandIncrease Store Conversion Rate by 24%https://www.palexy.com/resources/Pomelo[Eye Wear] Mat Viet Group (exclusive partner of Essilor Luxottica)Decide the location of new stores for optimal traffichttps://www.palexy.com/resources/NewStoreLocation[Grocery Supermarket] Fujimart x HakuhodoBoost traffic and sales by analyzing consumer behaviorhttps://www.palexy.com/resources/BoostTrafficAndSales

Vietnam

- Nurture the long-term relationship with our customers, which includes: initial onboarding and training, increasing adoption, ensuring retention, and ongoing satisfaction. - Work side by side with multiple department (Store Operation, Marketing, Space/Store Layout, and BI/BA team) and provide consultation on how to translate data insights of in-store customers into concrete actions & strategies. Featured Projects:- Project with Guardian Health & Beauty:ROI 1: Boost 8% of Traffic to Skin Care By Layout OptimizationROI 2: 4 Percentage Points Increase in Make Up Conversion Rate after 2 MonthsROI 3: Conversion Rate Improved By 7 Percentage Points Thanks To Customized Interaction StrategyROI 4: Improve the Conversion Rate Up To 7 Percentage Points At Noon Timeframe By Changing the Daily Task PriorityRead full 04 case studies at https://drive.google.com/drive/folders/1EXdS3ZHS0Yc8QDidVSyHWf9cXHt8SpQd?usp=sharingView Guardian's testimonial video at https://youtu.be/HmjYODKwXKQ- Project with Boo Fashion:View BOO's testimonial video at https://www.youtube.com/watch?v=4OJwkwnGkNo- Project with Vua Nem (King of Mattress): ROI: Increase 20% Profit per Unit by Layout OptimizationRead full case study at https://www.palexy.com/resources/20IncreaseProfitView Vua Nem's Testimonial Video at https://www.youtube.com/watch?v=AdLQCS6V7as

North Carolina, United States

Risk and Financial Advisory:• SOX Consulting: Conducted interviews for process understanding, identified control gaps, and recommended business process improvements to enhance efficiency where possible• COSO 2013: Evaluated entity-level controls in accordance with COSO 2013 Internal Control Framework• SOC 1 Report: Evaluated controls at a service organization, provided SOC 1 Type 2 Report of service organization to the relevant user entities

North Carolina, United States

• Applied IBM Watson Content Analytics to do projects for CIMS's partner companies

North Carolina, United States

• Analyzed transaction data in 100+ stores over three years using SAS Visual Analytics • Identified consumer behavior patterns and recommend new promotion programs• Developed metrics measuring effectiveness of a retailer’s promotion program

Vietnam

• Assessed client's internal control system (including D&I test, Operating Effectiveness test)• Performed substantive testing procedures to audit balance sheet and income statement in detail, provided audit opinion on the presentation of financial statements

Vietnam

Master Of Business Administration (M.B.A.), Financial Management, 3.94/4.0

Activities and Societies: Vice President - NCSU National Association of Women MBA; NCSU - IBM Pathfinder Mentoring Program; Event.

Bachelor'S Degree, Accounting, Magna Cum Laude - 9.13/10.0

Activities and Societies: 1. “Ourway” Startup Project - Won Silver Medal at Mekong Business Challenge, 2013 (400 teams from 5 countries).

Cpa

Be an active CPA from August 2018. - Auditing and Attestation (AUD): Passed (93/99), April 2017 - Business Environment and Concepts (BEC).