Principal
CurrentAvailable for consulting on business issues related to my experience base, including launching and securing distribution for television networks; analyzing new products and programs; evaluating and testing advertising, promotional campaigns, and broader issues such as market position and brand imagery; and offering historical perspective on what has worked (and not worked) in past programming and marketing efforts. I have recently worked on studies of the changing media landscape, and testified as an expert witness in several high-profile legal cases involving media issues.