Accomplished strategic marketing executive with extensive experience leading fully integrated media/marketing teams both on the agency side and in-house. Excels at delivering KPIs and managing internal and external relationships. Transforms media and marketing plans to drive optimum results, improve brand health, and accelerate growth. Highly skilled at solving complex problems and fostering a positive team culture through collaboration, professional development, and empowerment. Experience includes B2B/B2C and Multicultural marketing.AREAS OF EXPERTISEStrategic Media Planning | Digital & Traditional Media | Growth Marketing | Performance Media | Brand Strategy Integrated Marketing | Agency Management | Sponsorships | Budget Management | Team Building | Leadership
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OwnerTdw Marketing ServicesNew York, Ny, Us
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Evp, Chief Marketing OfficerEzee Fiber Oct 2024 - Present -
OwnerTdw Marketing Services Jul 2024 - Present
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Vp, Media Strategy & InsightsAltice Usa Apr 2022 - Apr 2024New York City Metropolitan AreaLed paid media strategy, activation, and insights for Optimum across all business segments (B2C, Mobile, B2B, Multicultural, Movers)Responsible for setting the vision and direction for all media investments and developing integrated and data driven media plans that push the business forwardOversaw a team of 15-20 members implementing a large budget into a fragmented media footprint to drive customer acquisition. Channels include: TV (DRTV + Spot), OTT, OLV, Spot Radio, Display… Show more Led paid media strategy, activation, and insights for Optimum across all business segments (B2C, Mobile, B2B, Multicultural, Movers)Responsible for setting the vision and direction for all media investments and developing integrated and data driven media plans that push the business forwardOversaw a team of 15-20 members implementing a large budget into a fragmented media footprint to drive customer acquisition. Channels include: TV (DRTV + Spot), OTT, OLV, Spot Radio, Display, Social, Paid Search, Print, OOH, Sponsorships/Events, Shared Mail & Direct MailLed relationships with multiple external agencies Show less -
Vice President - Media StrategyCooper Smith Advertising Dec 2018 - Mar 2022 -
Media DirectorCooper Smith Advertising Feb 2016 - Dec 2018Charter Communications
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Vp, DirectorMediavest Apr 2015 - Jan 2016Greater New York City AreaComcast - Eastern Division -
Director Of Strategy - Shopping (East)Initiative Aug 2014 - Apr 2015Greater New York City AreaHyundai Eastern Region Dealer Association -
Associate Media DirectorInitiative May 2012 - Aug 2014Hyundai Eastern Region Dealer Association
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Media SupervisorButler, Shine, Stern & Partners Nov 2010 - May 2012Greater New York City AreaSupervisor on the Eastern and Central Regions for MINI Cooper and on the Priceline.com accounts -
Connections ManagerStarcom Mediavest Group Nov 2007 - Nov 2010Associate on Heineken, Manager on BMS -
Assistant Media PlannerGsd&M Feb 2006 - Nov 2007BMW - Tier 1 and Tier 2
Tim Williamson Education Details
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Communication And Media Studies
Frequently Asked Questions about Tim Williamson
What company does Tim Williamson work for?
Tim Williamson works for Tdw Marketing Services
What is Tim Williamson's role at the current company?
Tim Williamson's current role is Owner.
What schools did Tim Williamson attend?
Tim Williamson attended University Of Miami.
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Tim Williamson
Houston, Tx2ricetec.com, ricetec.com3 +128121XXXXX
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7genzyme.com, yahoo.com, genzyme.com, bearingpoint.net, bearingpoint.com, sanofi.com, sanofi.com -
Tim Williamson
Washington Dc-Baltimore Area3frontiernet.net, state.gov, state.gov -
Tim Williamson
Greater New Orleans Region2ideavillage.org, nola.com
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