Advertising background includes heading up the entire production division of a boutique ad agency in Chicago and producing TV commercials for DDB Chicago, Draft Worldwide and SPM.TV writing and producing credits include Legends of the Hidden Temple - a reality competition show, show running the highest rated show on Playboy TV, producing a 6 team crew Live Red Carpet show for 8 years and Field Producing the reboot of The Biggest Loser for USA Network.When the grandfather of Conspiracy Theory, John Lear, son of famed Lear jet creator Bill Lear, came to me to help monetize his online presence, I created John Lear’s Conspiracy Theory, a pay per download video series along with a “talk to John Lear” component that monetized a one on one communication between John and his fan base. An online teaser campaign not only increased his social media presence but created new income streams.When True Religion Jeans needed someone to create compelling video content, I created a “ rugged classic rock” series of behind the scenes and promotional video clips that resonated with the die-hard fans of the iconic brand. My ability to integrate traditional producing and client facing skills with the current “new media” online video advertising/branded landscape has been tested and proven as a key to growth/exposure for all the companies and clients I work with.Relocating to the Palm Springs area in 2018, I became the Head of Marketing/Content Creator for KZG, a custom golf club manufacturer. The social media success of the KZG brand attracted another online client, Kolikof Caviar, a high-end food distributor.I am currently The Owner/SR. Creative Producer of Overserved Inc. a boutique marketing agency in Palm Springs that creates tourist-centric content for You Tube channels Palm Springs TV and Joshua Tree TV.