Tom Donovan

Tom Donovan Email and Phone Number

Brand & Creative Strategist @ Google
mountain view, california, united states
Tom Donovan's Location
Los Angeles, California, United States, United States
Tom Donovan's Contact Details

Tom Donovan personal email

Tom Donovan phone numbers

About Tom Donovan

Global brand strategist with deep experience across categories: CPG, automotive, tech, food, spirits, travel, and nonprofit. My work ranges from helping iconic brands stay relevant to helping emerging brands breakthrough. I learned how brands are built by working at agencies like Ogilvy and TBWA\Chiat\Day, in the US and UK. I now work independently with brands, founders, and institutions on brand strategy, creative development and research. I'm open to projects, longterm or fractional contracts, and permanent roles.

Tom Donovan's Current Company Details
Google

Google

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Brand & Creative Strategist
mountain view, california, united states
Website:
google.com
Employees:
219238
Tom Donovan Work Experience Details
  • Google
    Senior Brand & Creative Strategist
    Google Sep 2022 - Present
    Los Angeles, California, United States
    Platforms & Ecosystems – Global brand positioning & architecture, brand identity systems, brand equity measurement, consumer segmentation, qual & quant research, creative briefs & development, agency & campaign selection, cross-team collaboration and stakeholder management within Google.
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  • Freelance
    Tom Donovan Brand Strategy
    Freelance Sep 2018 - Sep 2022
    Greater Los Angeles Area
    Working with founders, brand marketers, non-profits and institutions on brand and campaign strategy: Kia, Toyota, Amazon Prime, Beam Suntory, Frito-Lay, Hilton, LA PRIDE and Loyola Marymount University.
  • Mullenlowe U.S.
    Svp Director Of Strategy
    Mullenlowe U.S. Sep 2014 - May 2018
    Greater Los Angeles Area
    Head of strategy for the LA office; built a 10-person team across brand, social and analytics. With Acura as founding client, we added Patrón, Whole Foods Market, California Avocado Commission, EVA Airways, plus global projects from Unilever, including TRESemmé. We were named to AdAge's "Agency A-List" for 2018.
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  • Ogilvy & Mather
    Global Planning Director
    Ogilvy & Mather Jul 2011 - Aug 2014
    London, United Kingdom
    Global brand strategy lead for Unilever, including Dove, Dove Men+Care, Hellmann's, and OMO. Based in London, I led 12 strategists collaborating with teams in NY, Paris, Singapore and São Paolo. We relaunched Dove’s “Campaign for Real Beauty” and won 19 Cannes Lions, including the Titanium Grand Prix for “Sketches”.
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  • Tbwa\Chiat\Day
    Director, The Disruption Consultancy
    Tbwa\Chiat\Day 2008 - Jun 2011
    Greater Los Angeles Area
    Built a consulting practice based on TBWA's proprietary Disruption process to work with agency clients and prospects such as Procter & Gamble, Pepsi, Zynga and UCLA School of Theater, Film and Television.
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  • Tbwa\Chiat\Day
    Group Planning Director
    Tbwa\Chiat\Day 2005 - 2008
    Helped win TBWA's first assignments from P&G and completed several projects on CSR, including the LA Tap Project for UNICEF. Successfully relaunched Sara Lee brands such as Jimmy Dean, Ball Park and Hillshire Farm with popular and effective campaigns.
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  • Tbwa\Chiat\Day
    Planning Director
    Tbwa\Chiat\Day 2003 - 2005
    Led strategy on Infiniti, helping it become the fastest growing brand in the luxury automotive segment.
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  • Tbwa\Chiat\Day
    Senior Account Planner
    Tbwa\Chiat\Day 1999 - 2003
    Helped rebuild the Nissan brand after near-bankruptcy. We launched several new models as well as the SHIFT_ global tagline. By 2001, Nissan was the most profitable car company in America and the SHIFT_ turnaround was a Harvard Business Review case study.
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Tom Donovan Skills

Brand Architecture Advertising Brand Development Creative Strategy Integrated Marketing Corporate Social Responsibility Market Research Analytics Automotive Fast Moving Consumer Goods Strategic Leadership C Level Presentations Concept Development Creative Direction Customer Insight Digital Strategy Digital Marketing Digital Media Interactive Advertising Interactive Marketing Outdoor Advertising Segmentation

Tom Donovan Education Details

Frequently Asked Questions about Tom Donovan

What company does Tom Donovan work for?

Tom Donovan works for Google

What is Tom Donovan's role at the current company?

Tom Donovan's current role is Brand & Creative Strategist.

What is Tom Donovan's email address?

Tom Donovan's email address is to****@****ail.com

What is Tom Donovan's direct phone number?

Tom Donovan's direct phone number is +131042*****

What schools did Tom Donovan attend?

Tom Donovan attended Middlebury College.

What skills is Tom Donovan known for?

Tom Donovan has skills like Brand Architecture, Advertising, Brand Development, Creative Strategy, Integrated Marketing, Corporate Social Responsibility, Market Research, Analytics, Automotive, Fast Moving Consumer Goods, Strategic Leadership, C Level Presentations.

Who are Tom Donovan's colleagues?

Tom Donovan's colleagues are Abdulla Hafiz, Puneet Garg, Pmp, Csm, Ryan W., Liulan Zheng, Suliman Ali, Abdo Zahaf, Mark Sherbin.

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