Senior Manager, Brand Marketing And Events
CurrentWorking with Blue Star Families, I've had the privilege of progressing through multiple roles since 2021, ultimately becoming the Senior Manager of Brand Marketing & Events in 2024. My journey began as a National Events Consultant, where I immediately took on the challenge of overseeing large-scale events, managing budgets, and coordinating logistics from start to finish. In my subsequent role as National Experience Manager, I honed my skills in leading event teams, ensuring every detail—from production to execution—was meticulously planned and delivered. Now, as Senior Manager, I direct daily operations, monitor deliverables, and align internal staff with external contractors to ensure smooth event execution. I thrive in this environment, leading strategic initiatives and turning leadership objectives into dynamic, multifaceted events that engage and inspire.A few key achievements in this tenure include:• Organized our highly acclaimed Fleet Week Concert in Miami for hundreds of sailors, featuring impactful speeches from Secretary of Navy and Gloria Estefan, all achieved within budget and short timeframe.• Expanded Blue Star Families' virtual event portfolio by planning and executing high-profile town halls with military and government leaders, including Dr. Anthony Fauci, providing information to military families during COVID-19 pandemic.• Developed and implemented innovative strategies for in-person, hybrid, and virtual events, enhancing audience engagement through compelling visual storytelling via photography and videography.• Led annual gala with military and White House officials, organizing chef competition to foster community and engagement.• Coordinated summit marking 75th anniversary of integration in armed services, managing teams to produce memorable event with notable speakers like Secretary of Veterans Affairs and actor Morgan Freeman.