Thomas Johnson Email & Phone Number

United States

Connecticut, United States

Westport -- Fairfield County, Ct

tjohnson@halstead.como: 203-221-0666m: 203-984-6024

Stamford, Connecticut

A global business equipment and IT company with 15,000+ employees serving 90% of Fortune 500 companies, 200+ retailers, and 1.5 million small businesses. Influenced product development and market positioning to maximize efforts targeting small and mid-size businesses. ➢ 30%+ decline in research project expenses attained by initiating a proprietary consumer panel to improve understanding of motivations, preferences, and buying behaviors instrumental in finalizing prompt… Show more A global business equipment and IT company with 15,000+ employees serving 90% of Fortune 500 companies, 200+ retailers, and 1.5 million small businesses. Influenced product development and market positioning to maximize efforts targeting small and mid-size businesses. ➢ 30%+ decline in research project expenses attained by initiating a proprietary consumer panel to improve understanding of motivations, preferences, and buying behaviors instrumental in finalizing prompt decisions. ➢ Facilitated rollout of next generation mailing and shipping solution for small businesses in the US by informing optimal product positioning and key feature selection. ➢ Identified 25% of market base responsible for propelling 75% of volume by classifying key market segments and developing tactical plans to nurture relations with the most profitable customers. Show less

Shelton, Ct

A global consumer packaged goods (CPG) manufacturer of personal care products such as Schick, Playtex, Hawaiian Tropic, Skintimate, Diaper Genie, and other brands. Operating in 50+ countries with 6,000+ employees worldwide and $2.4 billion in annual revenues. Orchestrated and managed special projects. ➢ Elevated productivity by enhancing and relaunching the corporate marketing information portal used for housing strategic marketing content, research data, and consumer insights… Show more A global consumer packaged goods (CPG) manufacturer of personal care products such as Schick, Playtex, Hawaiian Tropic, Skintimate, Diaper Genie, and other brands. Operating in 50+ countries with 6,000+ employees worldwide and $2.4 billion in annual revenues. Orchestrated and managed special projects. ➢ Elevated productivity by enhancing and relaunching the corporate marketing information portal used for housing strategic marketing content, research data, and consumer insights learning. ➢ Raised awareness of the strategic impact of competitive online shave clubs by standardizing the reporting function using syndicated e-commerce volume and share data.➢ Ensured continuity in wake of unexpected departure of key team member by seamlessly assimilating into the group to perform support functions critical to new product development, packaging, advertising, and market positioning. Show less

Purchase, New York

A Fortune 500 financial services and technology company with more than 13,000 employees across 200+ countries and $12 billion in annual revenues. Set the market research planning direction for marketing, sales, and product organizations. Managed a $4+ million budget. Provided meaning to consumer behavior, expectations, and buying habits. Research and Analysis | Reporting➢ Contributed to formation of winning sales stories and growth of strategic partnerships by garnering… Show more A Fortune 500 financial services and technology company with more than 13,000 employees across 200+ countries and $12 billion in annual revenues. Set the market research planning direction for marketing, sales, and product organizations. Managed a $4+ million budget. Provided meaning to consumer behavior, expectations, and buying habits. Research and Analysis | Reporting➢ Contributed to formation of winning sales stories and growth of strategic partnerships by garnering consumer insights from longitudinal examination of the brand and advertising programs. ➢ Developed methods to evaluate performance of revered sports leagues and resort properties by standardizing a process to quantify market awareness, consumer perceptions, and impact of corporate sponsorships. ➢ Transformed key consumer insights into strategies to fuel growth by compiling robust point-of-view analysis and presenting research-driven learning to project team members, corporate marketing, executive management, external clients, and business partners. Product Development | Consumer Behavior | Market Demographics➢ Piloted growth of MasterCard’s iconic “Priceless” advertising campaign by systemizing global reporting methods for measuring and tracking results. ➢ Elevated user experience (UX) by collaborating with comScore to guide targeted users through the invitation, website session, and evaluation process. ➢ Expanded cardholder usage by structuring a concept screening process and normative database to calculate anticipated success and support the creation of marketing and promotional programs. ➢ Positioned business and agency partners to appeal to the consumption habits of high-caliber markets by intensifying multidimensional segmentation and composing meaningful messages. ➢ Propelled dollar volume by conducting and leveraging consumer research to expand financial payment product offerings, responding to market sentiment, and gauging the outcomes of new concepts. Show less

Stamford, Ct

The largest bottled water company in the US with 9,000+ employees and $4.5 billion in annual revenues. Consumer insight leader responsible for informing every phase of the market research cycle, including marketing communications and new product development, delivery customer satisfaction, market and category development intelligence, etc.================================================================FOUNDATIONAL CAREER EXPERIENCE✦ Supplier-side, full service market… Show more The largest bottled water company in the US with 9,000+ employees and $4.5 billion in annual revenues. Consumer insight leader responsible for informing every phase of the market research cycle, including marketing communications and new product development, delivery customer satisfaction, market and category development intelligence, etc.================================================================FOUNDATIONAL CAREER EXPERIENCE✦ Supplier-side, full service market research consultancy focused on research plan design, questionnaire development, project management, client service, reporting and analysis✦ Industry coverage: telecom, technology, media, healthcare, professional and amateur sports league industries Show less