Tom Kaiden
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Tom Kaiden Email & Phone Number

CEO/COO │ Non-Profit │ Strategy │ Turnaround │Team Building at Visit Alexandria
Location: Alexandria, Virginia, United States 5 work roles 2 schools
1 work email found @visitalexva.com LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

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Current company
Role
CEO/COO │ Non-Profit │ Strategy │ Turnaround │Team Building
Location
Alexandria, Virginia, United States
Company size

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Quick answer

Tom Kaiden is listed as CEO/COO │ Non-Profit │ Strategy │ Turnaround │Team Building at Visit Alexandria, a company with 19 employees, based in Alexandria, Virginia, United States. AeroLeads shows a work email signal at visitalexva.com and a matched LinkedIn profile for Tom Kaiden.

Tom Kaiden previously worked as Chief Operating Officer at Visit Alexandria and President at Greater Philadelphia Cultural Alliance. Tom Kaiden holds Master Of Business Administration (Mba) from Cornell Johnson Graduate School Of Management.

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{first_initial}{last}@visitalexva.com
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Profile bio

About Tom Kaiden

I love the challenge of turning around an underperforming non-profit into a thriving one. My goal is always to discern the unique assets of an organization, discard non-productive activities and launch new programs that deliver on mission, markets and members. How? Mission focus. Great people. Narrow priorities. Sound finances. Ultimately, we want to build an organization that delivers value for the community, and a team that delivers value for the organization. 1. MissionI believe that turnaround begins with a refocus on mission. What is the intersection of current market need and our exceptional ability fulfill it? Where those two meet, we have unique purpose and value. In all of my roles, I have sought first to clarify the mission as the foundation for everything that follows.2. PeopleI seek to recruit smart, undervalued, people with diverse skill sets, a team mindset and upside potential. In return for their commitment, I aim to offer an environment that sets direction, clears impediments, offers career growth, celebrates wins, and learns from losses. At some point, we know that every employee will leave (with our blessing) for a new challenge. But in the meantime, we have built a learning-oriented team of contributors who trust each other’s competence, energy, motives, and support.3. Priority SettingThe hardest part of leadership is deciding what not to do. Non-profits are in the service business and attract people with a service mindset. There is always a temptation and rationale to say “yes”. But effective non-profits must focus on their highest rate of social return. In guiding organizations, I work with staff and board to set strategic priorities based on the tradeoffs between resource demand (time, money, people) and mission impact.4. FinancesNon-profit work is vital and fulfilling. For the people who do the work to focus on the mission, the organization must be financially stable. In my work at every organization, I have grown revenues and gained efficiencies to ensure annual balanced budgets and growing reserves. With that financial foundation in place, staff can focus on priorities and boards can sleep at night.

Listed skills include Nonprofits, Non Profit Administration, Public Relations, Fundraising, and 17 others.

Current workplace

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Visit Alexandria
Visit Alexandria
CEO/COO │ Non-Profit │ Strategy │ Turnaround │Team Building
alexandria, virginia, united states
Website
Employees
19
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5 roles · 45 years

Tom Kaiden work experience

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Chief Operating Officer

Current

Alexandria, Virginia

Visit Alexandria is the destination marketing organization (DMO) for the City of Alexandria. * Alexandria's travel industry employs 4000 people, generates $3/4 of a billion dollars in local spending, yields $6 in local tax receipts for every $1 invested in promotion, and saves the average Alexandria household $750/year in taxes* Key responsibilities.

Jul 2013 - Present

President

The Greater Philadelphia Cultural Alliance is the advocacy, marketing and membership organization for 400+ non-profit cultural institutions in the Philadelphia region with annual budget of $3+ million.*Chief architect of Engage 2020, a four-year, $6 million marketing and civic engagement initiative focused on doubling cultural participation in Greater.

Jan 2001 - Aug 2013

Executive Director

Stowe Area Association

Stowe, Vermont

Stowe Area Association (SAA) is the destination marketing organization for the resort community of Stowe with $ 1.2 MM annual budget, 270 members and 25 staff. SAA operates a visitor’s bureau, central reservations center, ad agency, and chamber of commerce.*Introduced international marketing, community web site, packages and new special events to expand.

Oct 1990 - Dec 1999

Director Of Planning & New Business Development, And Division Manager, Adaptability

Colchester, CT

S&S is a $25 MM direct marketing firm. The company operates three catalog divisions:-S&S Arts & Crafts--craft supplies for institutions such as hospitals, municipalities, schools -World Wide Games--hand-carved wooden games for the consumer gift market-Adaptability--health care products for the disabled and elderly to promote independent living*Relaunched.

1985 - 1990 ~5 yrs

Assistant Product Manager - Gold Card Direct Mail And Advertising

American Express

Toronto, Canada

American Express is widely recognized as a leader in consumer marketing. *Recommended and implemented direct mail strategies that lifted response by 28%*Directed research, creative development and media placement for print advertising campaign*Developed merchant incentive program, doubling point-of-sale card application response

1981 - 1983 ~2 yrs
Team & coworkers

Colleagues at Visit Alexandria

Other employees you can reach at visitalexva.com. View company contacts for 19 employees →

2 education records

Tom Kaiden education

FAQ

Frequently asked questions about Tom Kaiden

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What company does Tom Kaiden work for?

Tom Kaiden works for Visit Alexandria.

What is Tom Kaiden's role at Visit Alexandria?

Tom Kaiden is listed as CEO/COO │ Non-Profit │ Strategy │ Turnaround │Team Building at Visit Alexandria.

What is Tom Kaiden's email address?

AeroLeads has found 1 work email signal at @visitalexva.com for Tom Kaiden at Visit Alexandria.

Where is Tom Kaiden based?

Tom Kaiden is based in Alexandria, Virginia, United States while working with Visit Alexandria.

What companies has Tom Kaiden worked for?

Tom Kaiden has worked for Visit Alexandria, Greater Philadelphia Cultural Alliance, Stowe Area Association, S&S Worldwide, and American Express.

Who are Tom Kaiden's colleagues at Visit Alexandria?

Tom Kaiden's colleagues at Visit Alexandria include Allison O., Patricia Washington, Melanie Fallon, Diamond Murdock, and Rachelle P..

How can I contact Tom Kaiden?

You can use AeroLeads to view verified contact signals for Tom Kaiden at Visit Alexandria, including work email, phone, and LinkedIn data when available.

What schools did Tom Kaiden attend?

Tom Kaiden holds Master Of Business Administration (Mba) from Cornell Johnson Graduate School Of Management.

What skills is Tom Kaiden known for?

Tom Kaiden is listed with skills including Nonprofits, Non Profit Administration, Public Relations, Fundraising, Marketing, Business Development, Staff Development, and Public Speaking.

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