Tom Kincaid Email and Phone Number

Develop social media and mobile applications for Facebook, iOS, and Android, which have been used by over six million people.Execute full stack development including PHP, MySQL, HTML5, jQuery, Objective-C, Amazon Web Services, and Java, along with Facebook, Twitter, and Instagram APIs.Follow industry trends and analyze user behavior to identify opportunities to improve existing products and create new ones.

Served as Product Owner in SCRUM agile development process, determining business objectives, authoring functional specifications with wireframes and use cases, and working with cross-functional teams to launch new features and improvements to the Comedy Central family of websites.Worked with stakeholders from editorial, marketing, and technology as well as a combination of internal developers, cross-brand departments, and offshore teams to define and develop products.Implemented SEO best practices for mission critical terms and long-tail search, which increased monthly search visits to The Daily Show and Colbert Nation by 150%.Created XML video sitemaps and worked with Google and Bing to surface videos in search results. Standardized metadata across Comedy Central sites including structured data, Open Graph tags, Twitter summary cards, and XML sitemaps.Utilized Omniture, Raven, SEOmoz, and Google Webmaster tools to monitor SEO performance and identify areas for improvement.

Served as a hands-on project and product manager at this social media marketing agency for clients including The Nielsen Company, E&J Gallo Winery, Random House, Ubisoft, and EA Games. Prepared project plans consisting of schedules, milestones, deliverables, and dependencies for multiple simultaneous projects, then ensured products successfully launched on time and on budget.Established Search Engine Optimization guidelines explaining link building, URL formats, headers, meta tags, keyword density, xml sitemaps, and keyword research.Implemented techniques to drive traffic for mission critical and long-tail terms across multiple client sites.Collaboratively brainstormed creative concepts for campaigns, produced proposals for new projects, and participated in pitches to win new clients and extend relationships with existing ones.Followed emerging trends and served as knowledge specialist for Facebook, OpenSocial, Twitter, and other APIs to define strategies for establishing effective brand presence across the distributed web.

Assumed product responsibility for multiple functional areas of TV Guide Online including community, SEO, and content management systems.Prepared functional specifications for new products, consisting of wireframes, use cases, technical dependencies, and interaction definitions.Defined SEO requirements for content across TVGuide.com and managed the implementation of them.Educated editors on the best practices for creating headlines and writing content.Planned and administered the six-figure budget for the online community and grew monthly visits to it by 86% to 3.6 million.Served as project manager for cross-functional teams on simultaneous projects.