I am just another lost soul in the digital wonderland. The last 10 years in the industry for me have been a tenacious classroom in which I am catching up, with my honest intentions to learn. I have explored Social Media Listening, Analytics, End-to-End Execution, a few Integrated campaigns, a lot of Twitter trending, influencer campaigns, trying my hand at crafting brand tonality in business pitches, understanding and closing the sales loop in a few campaigns, monitoring and optimizing brand social media presence with the apt strategy, glorifying a brand with the right direction of communication and awareness campaigns; yet every day I feel I can learn something new. And here I am approx. 30 brands later, wondering what's next?A bit about me as a human, I like people, I like conversations, I like stories, I believe social media is nothing but stories and audience emotions weaved in one. And most important 'I am a poet at heart'.