Ancillary Identification and ImplementationWeb-based MarketingSocial Media MarketingBusiness Development

• Drastically reduced error rates on testing paperwork submissions from 60% error rate to 2%.• Monthly revenue generated by division routinely exceeded 6.5M• Substantially reduced ‘time to file’ for laboratory testing from 90 days to 30 days.• Created the ‘Culture of Excellence’ initiative for Little River Healthcare.• Departure due to Corporate Reorganization. (40% Reduction In Force)

• Managed a team of 9 Sales Managers spanning 6 states. Areas of focus are BRCA1/2, Colorectal Cancer, Lynch Syndrome, Cardiology, Pharmacogenomics and Genetically Appropriate Diet Plans.• Managed and supported sales representatives for Southeastern region for Pathway Genomics to drive volume and revenue.• Developed top sales representative at Pathway Genomics in 2014.

Pre-implantation Genetic Diagnostics, Products of Conception and Prenatal Paternity Testing, Non-Invasive Prenatal Testing (NIPT).• Facilitated sales with Channel Business Partners for regional sales growth and revenue.• Developed award-winning representatives. • Developed individual sales strategies based on market analysis and industry knowledge.• Created a vision for the sales territory to focus representatives to achieve specific company goals.• Consultative Sales… Show more Pre-implantation Genetic Diagnostics, Products of Conception and Prenatal Paternity Testing, Non-Invasive Prenatal Testing (NIPT).• Facilitated sales with Channel Business Partners for regional sales growth and revenue.• Developed award-winning representatives. • Developed individual sales strategies based on market analysis and industry knowledge.• Created a vision for the sales territory to focus representatives to achieve specific company goals.• Consultative Sales Approach, resource to physicians and great customer service.• Largest geographical territory in the company. (12 states)• Experienced in identifying and developing KOL's.• Awarded 'Best Clinical Knowledge' for entire company.• Awarded the responsibility of training and mentoring new representatives in their respective territories.• Trained laboratory partners on Panorama. Show less

Drove sales of rare disease single gene testing to Endocrinologists.