Tyler King Email & Phone Number

New York City Metropolitan Area

Raleigh-Durham-Chapel Hill Area

- Managed extensive datasets for sales renewals by leveraging Salesforce and Excel capabilities, with an emphasis on efficiency via pivot tables and macros. - Supported 15 to 20 accounts each fiscal quarter, including time sensitive deals worth over $1 million annually- Presented data cleaning techniques to renewal managers and clients in order to bridge understanding of our inventory refinement processes

New Haven, Connecticut, United States

- Utilized Salesforce to manage and analyze their internal dataset, extracting demographic insights for the Pathways to Science program. This initiative aims to support local New Haven children pursuing careers in STEM.- Leveraged data visualization techniques to distill insights into impactful presentations, collaborating with the program administrator to enhance events and customize content for student-specific needs and interests.

Bristol, Connecticut, United States

- Led analysis for the KayRod Cast, a newly integrated telecast, by dissecting minute-by-minute viewership and identifying successful guest segments.- Implemented a new formula to better measure guest success by leveraging residuals and commercial break durations.- Co-led primary research on the lifecycle of a sports fan utilizing Qualtrics and presented findings to internal research and marketing departments.- Assisted in gathering and visualizing ratings data on college sports championships, contributing to a project that was utilized in multi-million dollar broadcast negotiations with the NCAA.

Chapel Hill, North Carolina, United States

- Conducted a research project to analyze Google Alert reports received by the National Center of Catastrophic Sports Injury Research (NCCSIR).- Utilized Excel and Python to present visualizations and insights to the team, and led the refinement of keyword searches for more efficient data collection.

Madison, Wisconsin, United States

- Executed freight shipping cost analyses, contacting international distributors and leveraging findings to inform strategic business decisions.- Enhanced the retail website's layout through WooCommerce and by creating and implementing new illustrations.- Created graphic designs in Adobe Photoshop and Illustrator that were used for social media marketing and crowdfunding initiatives.