Valerie Guglielmi Email & Phone Number

St. Charles, Il, Us

Downers Grove, Illinois, United States

Lisle, Illinois, United States

Lisle, Illinois

Lombard, Illinois

- Develop, manage and execute cross-channel marketing campaign strategies - Lead creative campaign concepting

Lombard, Illinois

Lombard, Illinois

-Manage agency team and day-to-day client communications. -Lead digital and traditional media campaigns from discovery through to strategy, development of creative assets, implementation, and tracking. -Collaborate with content developers, designers and programmers on creative campaigns. -Expertise in Facebook Ads Manager, email marketing best practices, website optimization, content development and more.

Columbia, Mo

> Researched topics and wrote blog posts for the inbound marketing and website development campaigns > Edited articles, blog posts, e-book offerings, magazine content and client work > Collaborated with designers and creative director to create e-book offerings > Assisted project managers by communicating with clients, relaying messages and problem solving > Posted resources to associate member website and scheduled and sent e-newsletters for client> Tracked website traffic, page performance, email open rates and click-through rates, and social media reach/engagement > Created content and designed calls-to-action, offer pages, landing pages and thank you pages for website offerings > Drafted and scheduled promotional offer, offer and thank you emails to send to clients and leads > Promoted new blog posts by composing and scheduling marketing emails and social media messages > Trained intern and guided through onboarding process

Columbia, Mo

> Worked with Marketing and Outreach Coordinator to create and distribute promotion materials > Assisted with the study abroad fair, information sessions, class presentations and other events in addition to peer advising > Wrote blog posts for the MU Journalism Abroad website and developed a photo index for managing and organizing photos

Columbia, Mo

> Conducted primary and secondary research for a social media campaign promoting telemedicine > Created a social media calendar for the campaign

Columbia, Mo.

> Compiled, analyzed and visually displayed website traffic to link peaks and valleys in the data with communication campaigns > Researched and aggregated sources to design a style guide for clearer company communication > Tracked and analyzed social media reach and engagement> Conducted market research of publication outlets across all four University of Missouri campuses > Ad planning for Fall course offerings (setting dates for ad distribution and editing ads with updated information) > Designed reference flyers for the Wellness sector of myTotalRewards using InDesign, adhering to brand guidelines > Edited web content and mailing material to be distributed to clients > Directed Culture of Health communication for the Wellness Program via email

Columbia, Mo

> Acted as liaison between student agency and client and lead team meetings with student agency members > Confronted industry related problem and conducted primary and secondary research to develop a solution > Organized and participated in conference calls with client> Collaborated with teammates to create a campaign plan book and presented research findings and campaign ideas to client

Columbia, Mo.

-Developed a Spanish curriculum for children ages 2-5 -Taught weekly lessons to immerse children in Spanish language culture -Encouraged families to continue practicing Spanish outside of the classroom

Columbia, Mo.

-Worked in the infant program with 8 students between the ages of 6 weeks and 1.5 years-Trained new teachers to work in the infant program -Initiated communication with parents to update them on their child’s development at school

Columbia, Mo

-Worked in the infant/toddler program with 8 students (ages 6 weeks to 1.5 years) -Helped to foster the physical, social, emotional and cognitive development of children

Columbia, Mo.

> Updated and maintained social media sites (Facebook and Twitter), composed outreach letters, and created flyers > Planned and organized campus events (Trick-or-Treat for UNICIEF, Tap Day Project)

Master'S Degree, Journalism

Educational emphasis in Strategic Communication

Bachelor'S Degree, Journalism

Activities and Societies: UNICEF Mizzou, STRIPESEducational emphasis in Strategic Communication

Bachelor'S Degree, Spanish Language And Literature

Public Relations, Advertising, And Communications, Junior

I studied abroad on an exchange program at the University of Navarra in Pamplona, Spain from January 2013 until May 2013. I took courses.