Grew the company’s Instagram account to over 117,000 followers and to over 29,000 on Tik Tok (+130%).Developed continuous influencer marketing campaigns, including a seeding launch campaign with a reach of 6 million users.Conducted research and data-driven analysis, including social listening, for organic growth and engagement improvement on social media platforms, including Instagram, TikTok, Facebook and YouTube Shorts. Managed teams for commercial productions and content design, including photographers, videographers and graphic designers.Consistent implementation of strategies as benchmarking, SEO and trends analysis for continuous social media improvement.

Successfully grew organically social media accounts to over 100,000 followers on Instagram, over 300, 000 on TikTok and 20,000 followers on Threads.Accomplished an average engagement rate of 8% in 2023 for Instagram and 17% for Tik Tok.Developed and executed comprehensive paid, owned and earned media strategies, including organic content management, META ads and email marketing, to drive significant lead generation and brand awareness.

Developed and executed comprehensive owned, earned and paid media strategies, including organic content management and META ads, to drive significant lead generation and brand awareness.Leveraged influencer marketing partnerships that contributed to achieve quarterly’s revenue goals and social media growth.Managed content production, including graphic design, commercial productions and User-Generated-Content.

Lead Generation and Prospecting. Identified and pursued potential clients, conducted market research to identify new business opportunities and target markets.Client Relationship Management. Built and maintained strong relationships with clients to ensure customer satisfaction.Sales Presentations and Product Demonstrations to potential clients, highlighting product benefits and features.Product Knowledge and Training. Maintained in-depth knowledge of products and services to effectively communicate their value to clients.

Designed strategic marketing campaigns to support product expansion across three countries. Conducted competitive benchmarking to identify key opportunities for differentiation and market penetration. Developed an international product strategy that ensured smooth market entry while maintaining brand integrity across diverse regions. Delivered actionable insights through market research and analysis of consumer trends in Latin America. Analyzed local and global competitors to enhance competitive positioning within targeted markets.