Vanessa Smiley Email & Phone Number

San Francisco, Ca, Us

- Develops brand marketing campaigns and contributes to strategy and creative briefs.- Collaborates with Brand CoEs and agencies for campaign strategy, asset development, and Geo implementation.- Coordinates campaign execution with internal and external stakeholders.- Budgets for significant portions of brand and reputation campaigns.- Works with Autodesk's Digital Media Center and external agencies to execute paid media: digital, social media, tv, print, and more.- Partners with Digital Platform & Experience to coordinate content strategy and web development projects in support of brand campaigns.- Helps coordinate and meet campaign performance metrics in support of strategic objectives; contributes to campaign and quarterly reporting.- Works with the Marketing Operations Technology team to develop campaign monitoring and measurement systems.- Uses campaign analytics to optimize campaign performance.- Reports campaign plans and progress to industry marketing, demand generation, sales, government affairs, etc.

San Francisco, California, Us

- Maintain marketing calendar and related updates/communications with internal and external stakeholders.- Create, allocate, and maintain marketing budgets for condominium communities.- Regular team meetings and supporting updates/communications.- Maintain database of prospects within CRM system.- Execute email marketing campaigns including writing copy and basic segmentation within database.- Communicate and maintain relationships with agencies handling the following functions: creative, SEO, SEM, social media.- Event planning and execution such as vendor/supply/labor coordination as well as B2B partnership management.- Coordinate production of various creative materials including but not limited to: signage, sales collateral, and more.

Long Beach, California, Us

- Lead new client introductory period, work collaboratively with client vision as well as pain points.- Plan and develop engaging and compelling marketing strategies with a focus on exceeding expectations within budgetary guidelines. - Measure the success of campaigns, prepare and present results to clients.- Continued education to clients about our services.- Work closely with Account Management, serving as primary contact, to establish new relationships.- Coordinate events for clients featuring their products for industry networking and growth.- Analyze impact of work for ROI analysis.- Hire, train, manage, coach, mentor and review a team of 7.

Long Beach, California, Us

- Designed, implemented and advised in a variety of applications and utilization.- Managed and maintained complex marketing initiatives and presented to team leads.- Hosted online presentations and demonstrations.- Actively monitored 50+ social media accounts to ensure branding consistency.- Built team knowledge by researching and presenting to team.

- Streamlined customer service and a positive user experience. - Fostered and maintained open lines of communication between Account Managers and clients.- Assisted Account Management in developing and executing marketing initiatives. - Lead pre-event marketing planning and execution.- Co-developed client-accessible reports for clarity and real-time information.- Utilized team ideation and strengths in a collaborative environment.

Bachelor Of Arts (B.A.), Communication And Media Studies (Interpersonal Relationships Emphasis)

Associate Of Arts (Aa), Speech Communication And Rhetoric