Vardhan S Email & Phone Number

Palo Alto, Ca, Us

Creation of scheduled automations using various activities in order to achieve the desired goal due to different sources of data• Creating New BUs and Providing new permission set to the marketing and other users.• Provide support setup and execution of marketing process.• Contact Builder Setup (Data Design, Data Source, Synchronized Object), FTP Setup• Managing marketing calendars, trafficking assets and the complete client approval process• Understood the requirement through discovery phase and creating the workflow and accomplishment of task. • Creation of cloud pages and smart capture forms. • Creation of automation using multiple activities to consume the data into SFMC and extract the tracking information to EDW from SFMC• Currently focusing on email template creation and using Amp script for showing dynamic content to end users.• Marketing Cloud Integration with Salesforce CRM and syncing necessary objects from sales/service cloud back to marketing cloud to make use of objects.• Working with data extension, custom creation of profile center, preference center and Unsubscribe page. • Configured and designed journey's using journey Builder. • Working with Rest API calls for API driven journeys.

London, Gb

• Built high level data flows to meet business requirements.• Created Email Templates in Content Builder and was responsible for email tracking.• Effectively communicated between technical, operational and strategy groups. Created many Data extensions to accommodate custom scenarios.• Automated the import, extract and Query activity using Automation Studio. Used Dynamic content for subject lines.• Used AMPscripting to use data from DataExtensions. Used SOAP API in order to invoke triggers and create redundant data.• Responsible for technical coordination including email QA in HTML, writing SQL query and AMP Script logic and leveraging assets to build and deploy email campaigns.• Used HTML, CSS, AMP Script and other technologies to build customized solutions that support critical business functions.• Running data extracts for each business unit and determining the email sends volume per day daily.

• Played key role in supporting custom Applications in various business units using Apex classes and triggers. Built Lightning Components as per the requirements from business operations.• Experience in phases of marketing cloud which includes working on Email studio, Automation studio & Journey builder Design, Development, implementation & enhancement of projects in marketing cloud Platform• Implemented Salesforce marketing cloud solutions across web, mobile and email channels to deliver impactful, profitable and tailored customer experiences.• Coordinated with IT development teams to build user stories, business requirements and monitor data quality for data feed process and Worked with Marketing managers and converting their strategy into implementations using Marketing cloud.

Aylesford, Kent, Gb

Responsible for gathering the requirements by coordinating with the business analysts, developers and project managers, in order to better customize, and utilize the full functionality of the Salesforce.com CRM solution.• Involved in creation and maintenance of custom objects, tabs, fields, Record types, page layout as per business requirements. Created and maintained users, profiles and roles.• Created page layouts, search layouts to organize fields, custom links, related lists, and other components on a record detail and edit pages.• Implemented pick lists, dependent pick lists, and validation formula fields to the custom objects.• Created workflows and approval processes based on various business processes.• Extensive experience in data migration and integration using Data Loader.• Defined the lookup relationship and master-detail relationship on the objects that helps in associating the records and defining a parent-child relationship in which the master object controls certain behaviors of the detail object respectively.• Responsible for writing SOQL & SOSL queries with consideration to Governor Limits for data manipulation needs of the application using platform database objects.• Used the sandbox for testing and migrated the code to the deployment instance after testing.• Created Custom Reports and configured the Analytic Snapshots to dump the data on regular basis for the sales performance and lead generation statistics.