Vassilis (Vas) Theocharides Email & Phone Number

Cyprus

Remote

• Developing and implementing the overall strategy and action plans for the global department• Overlooking markets including the Middle East, Europe, India, Africa, and LATAM• Creating relationships with major corporations and governmental entities across geographical locations, by creating demand for courses, certifications, delegates, and corporate chapters of our association• Deploying global education and certification programs, identifying partnerships managing distribution… Show more • Developing and implementing the overall strategy and action plans for the global department• Overlooking markets including the Middle East, Europe, India, Africa, and LATAM• Creating relationships with major corporations and governmental entities across geographical locations, by creating demand for courses, certifications, delegates, and corporate chapters of our association• Deploying global education and certification programs, identifying partnerships managing distribution channels and revenue performance (Revenue $2 million)• Creating, managing partnerships, establishing goals, and monitoring performance• Launching conferences in the UAE, Saudi Arabia, South Africa, Singapore, Brazil, and Holland in collaboration with strategic partners, to ensure overall global impact• Creating education strategy (courses) to be launched in global markets with a focus on public demands, directly and with partners Show less

Alexandria, Virginia

Alexandria, Virginia

Azerbaijan

• Cooperating with Regional Pricing Managers and the Strategic Pricing team, making recommendations to leadership regarding airfare optimization that will generate incremental revenue• Arbitrating increased traffic rights for Qatar with the local government and admitting into the Azerbaijan Tourism Committee• Formulating, revising, analyzing, and implementing strategic revenue solutions aligned with tactical and brand awareness goals; establishing and capitalizing on new Commonwealth of… Show more • Cooperating with Regional Pricing Managers and the Strategic Pricing team, making recommendations to leadership regarding airfare optimization that will generate incremental revenue• Arbitrating increased traffic rights for Qatar with the local government and admitting into the Azerbaijan Tourism Committee• Formulating, revising, analyzing, and implementing strategic revenue solutions aligned with tactical and brand awareness goals; establishing and capitalizing on new Commonwealth of Independent States (CIS) market opportunities• Evaluating corporate key performance indicators and competitive business analysis for the enhancement of strategy development in a dynamic market and with tight deadlines• Forging the deployment of the incentive program for the business-to-business (B2B) lines• Collaborating with Global Sales to define the strategies and products for the corporate segment including TMCs, local corporate accounts, and “MICE” revenue streams• Revitalizing corporate workforce, supervising and mentoring a team of 30 local and international personnel to enhance employee satisfaction and mitigate turnover while working within a diverse global matrix Show less

Doha,Qatar

Dubai, United Arab Emirates

• Developing, implementing, and executing, from concept to roll out, all leisure campaigns, programs, and promotions, to target general leisure, seasonal, special events, and MICE traffic• Establishing and maintaining ongoing effective communications with members, government leaders, business and cultural institutional leaders, convention and event planners, and the local tourism industry• Launching creative market-specific ads according to the target audience• Researching and… Show more • Developing, implementing, and executing, from concept to roll out, all leisure campaigns, programs, and promotions, to target general leisure, seasonal, special events, and MICE traffic• Establishing and maintaining ongoing effective communications with members, government leaders, business and cultural institutional leaders, convention and event planners, and the local tourism industry• Launching creative market-specific ads according to the target audience• Researching and analyzing target audiences from emerging markets that would be satisfied end-users which included managing third-party consultants for research reports in cooperation with media companies• Liaising with major outbound stakeholders from leading source markets for launching joint marketing campaigns• Organizing trade show presence (stands, media impact, collateral, roadshows), in the UAE and other regions, conducting fam trips for press and trade• Supervising the output of Visit Cyprus social media campaigns, ensuring all content was consistent, qualitatively excellent, and considerate of the latest platform algorithms• Working within budgets; reviewing and approving agency invoices, tracking expenditures against the planned annual budget• Leading marketing departments quarterly tracking sessions to assess campaign output against spend• Managing the creation of monthly status reports on campaigns and leading status calls with agency partners• Expanding market responsibility beyond Middle East and India to include China• Selecting, training, supervising, and evaluating assigned team, coordinating staff training, overseeing the implantation of discipline and termination procedures for all 8 staff members Show less

Cyprus

• Directing a team of 70 in establishment of food and beverage activities for resort grand opening and launch• Developing and promoting compelling food and beverage concept for resort, and establishing standard operating procedures for the department• Setting pricing to keep resort competitive in the current market• Staffing all outlets in line with company guidelines and standards• Overseeing supply chain management, inventory and stocking processes, and health and safety… Show more • Directing a team of 70 in establishment of food and beverage activities for resort grand opening and launch• Developing and promoting compelling food and beverage concept for resort, and establishing standard operating procedures for the department• Setting pricing to keep resort competitive in the current market• Staffing all outlets in line with company guidelines and standards• Overseeing supply chain management, inventory and stocking processes, and health and safety compliance management Show less

Cyprus

• Directing and controlling front-of-house operations which included housekeeping, reservations, and front office to ensure standards were handled on time and guest expectations were exceeded

Greater Atlanta Area