Presently open to work in the FMCG, Manufacturing, Media, Real Estate, Cement, Retail, or Steel industries based in IndiaEvident as an astute, diligent, and results-driven professional instrumental in managing the profitable category of ad sales with daily revenue generation, defining areas of strategy, planning in day-to-day business operation development and implementation of various daily business plans, and planning marketing communication strategiesLeveraged skills in planning and implementing annual plans for ad sales from clients with maximization of business from existing clients, developing new clients via negotiations on rates, market share, and volume for finalizing annual deal, and analyzing monthly and quarterly targets with the agencies as well as clientsDemonstrated expertise in serving categories like Automobile, Electronics, Consumer Durable, IT, Lifestyle, Manufacturing, and FMCG, interacting with advertising agencies, maintaining PR, conducting influential marketing campaigns, and attaining revenue targetsCharacterized as a self-motivated, adaptable, sociable, honest, and flexible individual, with a positive attitude, a convincing ability, and prompt decision-making etiquettes
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Category Head - Ad SalesDainik Bhaskar May 2019 - Jun 2022Chandigarh, India Managed the profitable category of ad sales with daily revenue generation from Tricity Chandigarh Defined areas of strategy and planning in day-to-day business operation development and implementation of various daily business plans Planned and implemented annual plans for ad sales from Tricity Chandigarh clients with maximization of business from existing clients Developed new clients via negotiations on rates, market share, and volume for finalizing annual deal and analyzed monthly and quarterly targets with the agencies as well as clients Served categories like Automobile, Electronics, Consumer Durables, IT, Lifestyle Customers, Manufacturing, and FMCG Interacted with the advertising agency and maintained PR with them -
Senior Marketing Executive - Advertisement / ExecutiveDainik Jagran Dec 2008 - Apr 2019Karnal, Haryana, India Managed a large number of clients across verticals like Auto, Electronics, Education Institutes, Industries and Government for Ludhiana, Yamunanagar, and Karnal regions Piloted advertisement marketing functions, along with accounts handling and receivables management operations Monitored client retention process and associated communications Conducted influential marketing campaigns to accomplish revenue targets, identified target markets, worked with insight and market research to develop content and campaign planning Planned marketing communication strategies to meet highest priorities and liaised with all members of the campaign team to ensure effective and efficient delivery Analyzed results of overall marketing activities, led marketing projects via cross-functional and cross-departmental teams, and ensure matching of the product or service with brand positioning Met deadlines and effectively managed budgets, monitored competitor activities, and undertook proactive steps to develop organizational marketing and design expertise -
Marketing Executive - Ad SalesDainik Bhaskar Jun 2008 - Nov 2008Ludhiana, Punjab, India Managed a large number of clients across verticals like Automobile and Electronics Supported the Engagement and Communications teams by executing the most effective marketing and communication plans
Vikas Kamboj Education Details
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Non Medical -
Marketing
Frequently Asked Questions about Vikas Kamboj
What is Vikas Kamboj's role at the current company?
Vikas Kamboj's current role is Accomplished Media Ad Sales Professional with 12+ years of diversified experience in Ad Sales Planning & Implementation across reputed media houses.
What schools did Vikas Kamboj attend?
Vikas Kamboj attended Kurukshetra University, The Icfai University, Dehradun.
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Vikas Kamboj
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Vikas Kamboj
Doms, Iit Kanpur '25 | Sector Project Lead, Marketing Intern @Doctor Alliance | Core Team Member @Institute Counselling Service, Iit K | Senior Executive @Udghosh'23Kanpur -
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