Digital Marketing Manager
CurrentSEO Responsibilities 1. Promoting the Traffic on the client's web site.2. Wide Research on keywords, Analysis, Filtering, Selection and uploading.3. Generating Competitor Analysis and Reports based on various factors.4. Monitoring and analyze Traffic, Source, and its Variation.SEM Responsibilities :1. Creating and Managing Pay Per Click campaigns on Google Adwords.2. Ad Creation for good lead pre-qualification and generate top quality.3. Estimating cost, budget, ROI and make recommendation for campaigns4. Effective Bid Management according to Traffic Variations, Client Strategies and Campaign Aggressiveness.5. Purposeful optimization of campaign performance and making simple & understandable reports.6. Optimization / performance guidelines of Web site and Landing Page as per client's business strategies.7. Optimizing the account campaigns to improve CTR, Conversion/Sales.8. Optimizing to reduce the cost and to improve Conversion rate and Cost/Conversion.9. Optimization and management of the different campaigns, Ad groups, text ads on various search engines like Google Ad words.10.Campaign Setting in Google Ad Manager.
