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Results-driven intrepreneur skilled in utilizing his marketing and analytical expertise to improve company performance. Experienced in starting, managing, and advising retail and technology companies. Has worked closely with executives and decision makers to increase revenues in excess of $100M through website testing, page optimization, and online marketing.
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Chief Marketing OfficerEglobal Management Mar 2020 - PresentKaysville, Utah, United StatesAs the Chief Marketing Officer of a boutique e-commerce agency, I lead the charge in developing and executing marketing strategies that drive exponential growth for our select clientele. With a hands-on approach and a focus on quality over quantity, I ensure that each client receives unparalleled attention and tailored solutions that yield significant and measurable results.Results for Clients:+Health: Grew sales over 850% within the first 10 months going from $720k annual run rate to over $6M+Office Supplies: Boosted monthly sales from $60k to over $120k within the first 3 months.+Sports & Outdoors: Implemented a ranking strategy that elevated sales from $35k/month to $155k/month within 90 days.+Jewelry: Conducted A/B testing on primary image changes for several $10k+/month SKUs, resulting in a 45%-75% sales increase on average SKU.+Beauty: Enhanced Amazon sales from $14k/month to $141k/month within 5 months through conversion rate optimization and novel SEO strategies.+Grocery: Achieved $500,000 in sales by day 47 by utilizing proprietary product research and launch methods -
Principal ConsultantProduct Labs Jun 2018 - Mar 2020As the Principal Consultant at Product Labs, I led key initiatives and projects that significantly enhanced business performance and growth. My focus was on driving revenue, optimizing marketing strategies, and improving operational efficiencies.+Managed $18M+ in annual revenue run rate+Grew sales considerably across many categories & clients+Streamlined multiple marketing & operations processes+Built majority of training curriculum and processes used by Business Managers & Specialists+Developed methodology to track sales from search terms -
Director Of EcommerceBasic Research Jun 2017 - Jun 2018Greater Salt Lake City AreaAs the Director of eCommerce, my ultimate responsibility is to increase online sales. I work with other company stakeholders to find and take advantage of the most lucrative opportunities online. Excelling in this role requires an entrepreneurial mindset and exceptional aptitude for marketing, analytics, operations, business planning, leading, and execution.Responsibilities & Accomplishments:+Top 1% Amazon Seller+Grew Amazon sales rate over 1000% in first 12 months+Provided Strategic Oversight for online marketing & operations+Tackled very significant unauthorized reseller issues -
Web AnalystOverstock.Com Apr 2015 - May 2017799 Coliseum Way, Midvale, Ut 84047As a web analyst I provide executives with actionable data and advice to make educated and profitable decisions in regards to design, content, and website functionality. I have been the lead analyst over Overstock.com’s homepage, primary campaign pages, and site testing.Accomplishments:+Influenced $100M+ of additional revenue through site tests+Subject Matter Expert and Trainer on Adobe Analytics+Regularly researches and proposes high value Site Test Ideas -
Web DeveloperFreelance Web Developer / Designer Oct 2013 - Dec 2016From time to time I do freelance web development work. As web development is an ever evolving profession this type of work keeps me up to speed on new technologies and solutions.Accomplishments:+Have developed websites for various industries and purposes.+Very high customer satisfaction with an average hourly rate over $65.Portfolio available at:www.kevbot3000.net -
Founder/CeoLil Billboards Mar 2012 - Dec 2016Greater Salt Lake City AreaLiL Billboards is the one stop shop for all one's marketing needs. Whether one needs a video or website created, a commercial distributed, or anything else designed to bring them more customers; lilbillboards.com is the place for them. Some of our most popular services are free CustomTV channels for real world venues, advertising on Public venues' TVs, and SMS Text Message Distribution + lead generation.I originally founded this company out of my college dorm room, as such, I've worn many many hats. Some of these include capital acquisition, business planning, technology development, web development, sales, and not sleeping very much.
Kevin Johnson Skills
Kevin Johnson Education Details
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Entrepreneurship/Entrepreneurial Studies
Frequently Asked Questions about Kevin Johnson
What company does Kevin Johnson work for?
Kevin Johnson works for Eglobal Management
What is Kevin Johnson's role at the current company?
Kevin Johnson's current role is CMO & eCommerce Strategist.
What is Kevin Johnson's email address?
Kevin Johnson's email address is ke****@****ail.com
What is Kevin Johnson's direct phone number?
Kevin Johnson's direct phone number is +143565*****
What schools did Kevin Johnson attend?
Kevin Johnson attended Utah State University, Utah State University-College Of Eastern Utah.
What are some of Kevin Johnson's interests?
Kevin Johnson has interest in Mobile, Mobile App Development, Media Buying, E Commerce, Text Message Marketing, Golf (Hint Hint), Retail, Sales, Graphic Design, Web Design.
What skills is Kevin Johnson known for?
Kevin Johnson has skills like Microsoft Office, Advertising, Microsoft Excel, E Commerce, Start Ups, Research, Social Media, Market Research, Online Marketing, Public Speaking, Marketing, Leadership.
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