Wayne Lee Email & Phone Number

Atlanta Metropolitan Area

- Analyze data from screeners and central location testing (CLTs) to provide recommendations to executives and culinary staff on which products should move forward into market or national tests and how to best position those products for success- Program in Decipher, launch, and monitor screener surveys with panel providers to gather consumer insights on.

Atlanta Metropolitan Area

Gainesville, GA

- Create and place forms with progressive profiling on landing pages to generate leads organically using Hubspot- Use email automation to create work flows in Hubspot to automate nurture and drip email campaigns for leads- Write compelling email and landing page copy including subject lines and preview text for emails- Use contacts from lead generation.

Jacksonville, Florida Area

• Managed multiple projects simultaneously using cross-functional teams to analyze, test, and optimize the digital marketing efforts of major corporations including Fortune 500 companies - Optimization focus for.
• Managed cross-functional teams of up to 15 employees on concurrent projects - Including Optimization Leads, Research Analysts, Designers, Developers, and QA specialists
• Developed and maintained 6-month running project plans for initial discovery work, website testing, and optimization for multiple clients to ensure quality was upheld and deadlines were being met
• Assisted the Optimization Lead in the review of client analytics data to discover opportunities for improvement and A/B testing. - Collaborated with Optimization Lead in the creation of optimization and testing.
• Communicated website optimization strategies and approaches; from ideation through wireframing, design and development and obtained buy-in from clients and key stakeholders
• Acted as the primary point of contact for day to day communications with multiple clients

Wayne Lee Holdings, Inc.

• Managed investigations for property and casualty insurance claims for several insurance companies in Florida
• Managed investigations regarding public transportation insurance claims for the Jacksonville Transportation Authority
• Managed diversified business interests

• Managed sales and office staff of 6
• Over saw inventory allocation and purchasing - Negotiated pricing with vendors - Ensured seamless integration and operational readiness of products, equipment and employees
• Managed accounts receivable
• Handled customer complaints

Far Hills, NJ

• Mentored children to instill confidence and wellbeing through knowledge, flexibility, and preparation
• Helped children with life coaching, study skills, SAT preparation, college applications, essays and various school subjects - Some students had learning disabilities and other disadvantages that required special.

• Founding member of the company
• Helped lead the company through 3 rounds of financing before the company became public
• Identified, developed, and managed relationships with potential investors and corporate partners - Built relationships with important individuals and companies that would further Fullcomm’s goals, products, and brand
• Lead the team preparing multiple private placement memorandums prior to the public offering - To convey Fullcomm’s business plan and strategy to accredited investors (high net worth individuals)
• Fullcomm became a publicly traded company in March 2000