Willis Chen Email & Phone Number

Sugar Land, Texas, United States

• Define and communicate the company's long-term strategic vision, goals, and objectives in collaboration with the executive team.• Lead the development of annual operating plans, budgets, and forecasts while facilitating strategic planning sessions to establish priorities and metrics.• Establish and optimize operational processes to drive efficiency, scalability, and quality across departments.• Develop and manage a comprehensive reporting framework, analyzing data to provide insights into operational efficiency and trends.• Serve as a central point of contact and liaison between departments, fostering cross-functional communication and collaboration while identifying opportunities for synergy and integration.

Sugar Land, Texas, United States

• Led the ERP implementation transition from Microsoft Great Plains to SAP for the Sales module and Order-to-Cash process to prepare for the company’s IPO. In charge of all process improvement, testing, and coordination to improve the checks and balances for the accountability and risk management of this module to meet SOX compliance after the IPO offering.• Define the business models and management for logistics for corporate order-to-cash processes. This includes the inter-department collaboration and change management of the company’s handling for tariffs, revenue forecasting, reverse logistics, rebate programs, drop shipments, and all vendor managed inventory programs. Created and led training programs to educate other departments in process improvements. Regularly audit the related processes in both the Taiwan and China sites for consistency.• Oversee revenue operations and projections from all 3 sites to meet corporate sales targets within 1% accuracy. Drove business objectives and strategy through data across international teams to hit forecasted targets and conducted root cause analysis for business improvement. Managed the company’s revenue operations while C-Suite executives were on the IPO roadshow.• Account Management for sales accounts in the CATV/Telecom North America Region, growing key accounts over 22% in 2022. Coordinated NPI and product improvement projects with Product Managers to mass production.• Work with Finance/Accounting, Product Managers, and IT to develop reporting tools for revenue and gross margin analysis for Management and Sales review. Coordinate with 3 sites to report corporate sales updates for BOD meeting review.• Manage and coordinate the booth design, logistics, planning and marketing materials for over 45 trade shows and recruiting events.

Sugar Land, Texas, United States

• Defined all the processes and drove the implementation of the Sales module in the Microsoft Great Plains ERP system. Coordinated the operational flow and design of this module and how it interacts with the other modules. • Unified the sales, marketing, and order management processes between corporate headquarters and the 2 newly acquired manufacturing sites in Taiwan and China. Scaled the processes to account for operational effiency and improved checks and balances to meet our 40% CAGR growth through our public offering.• Coached, developed, and managed customer service, inside sales, and order management teams across 3 sites.• Created sales reports and revenue projection analysis of the US sales site for the executive leadership.

Sugar Land, Texas, United States

• Managed the company’s trade show logistics and booth setup.• Created marketing materials such as magazine ads and website assets for corporate branding.• Order entry and reverse logistics for purchase orders.