Social Media and Content Creation Specialist• Led social media presence across 3-4 platforms, crafting and implementing a consistent brand voice that resonated with target audiences.• Created and published engaging content 2-3 times weekly, including posts, stories, videos, infographics, and social media graphics.• Captured and edited behind-the-scenes footage, maintaining high follower engagement and brand loyalty.• Fostered a vibrant online community by actively engaging with followers, responding to direct messages, and managing social media interactions.• Developed captivating captions and oversaw paid social media advertising campaigns, maximizing reach and impact.• Generated comprehensive analytics reports to track social media performance and inform strategy, resulting in continual improvement of content and engagement metrics.• Designed visually striking marketing materials including banners, brochures, spec sheets, email templates, booth designs, signage, digital ads, booklets, and presentations, ensuring alignment with brand guidelines.• Collaborated closely with the Content Manager to develop and execute effective content strategies.• Supported the creation of digital ads and online campaigns, elevating brand presence and recognition.• Stayed ahead of marketing and social media trends, implementing innovative strategies to maintain brand relevance.• Successfully managed multiple projects simultaneously, balancing meticulous planning with flexibility to meet changing priorities.• Demonstrated excellent communication skills in listening to client needs, collaborating effectively with internal and external teams, and delivering exceptional results.• Utilized proficiency in graphic design software (Adobe Creative Suite) and various social media platforms to

Pick up and deliver packages for Amazon Prime Customers. Load and unload delivery vans per shift.Verify each delivery against shipping instructions.Load truck and properly secured items to prevent damage during transportation.Complete on-time deliveries by choosing the best and most efficient routes.Record deliveries via Amazon’s flex system.

Responsible for all daily marketing duties that included: Maintaining website, database and all content. Blog and social media management. print and digital advertising. Implemented total rebranding strategy for 97-year-old company that included logo and tagline rebrand, and complete website rebuild from ground up. Oversaw a 250k annual media budget.  Spearhead, selected, and assisted third party to build complete new website design using WordPress that began to generate increased visibility and higher page ranking in Google within 4 months by providing & implementing a responsive website that adhere to Google’s guidelines. Develop and implement, and maintained SEO/SEM strategy. Established KPIs and implemented to social media management, web analytics, mobile marketing and content marketing; that increased market share and reached new customers in process.  Responsible for creative concepts for ALL marketing materials including: print and digital Ad campaigns, development and deployment of campaigns, development of cut sheets, brochures, banners, and showroom materials.

Develop strategic relationships with independent Agents and Brokerage Offices and sell products and services to Agents throughout various MLS (Multiple Listing Service) areas. Leverage Listingbook’s market position to drive strategic sales solutions in a complex sales environment.  Sell Listingbook software subscription solutions and packaged products. Create and deliver value-added services after the sale (Property Promotion strategies). Make 60+ outbound and cold calls per day to discover Agents’ needs. Met and exceeded performance period goals of $8,000.00+ per period.

Responsible for implementation and management of eMarketing campaign. Grew number of subscribers to 10,000+ members from small base of 1,000. Updated contact list and created buckets for contacts. Initiated “come back” offers to unengaged subscribers. Implemented SM campaigns to grow email database. Develop brand awareness and increased social media presence. Grew from small base of several hundred Facebook fans to 7,000+. Generate inbound traffic and cultivated leads which led to 75% increase in online traffic. Manage campaigns and web activity using Google Analytics. Negotiate with advertising media buyers to ensure best ad placement and cost. Create and distribute email marketing and print advertising campaigns, pamphlets, and instruction manuals using Illustrator & Photoshop. Answer incoming calls from buyers and customers and resolve any issues or problems with any of the company’s products.

Market and sell 3 Pooches products to local and regional businesses. Implement and maintain social media presence by monitoring online presence, analyzing data, and engaging audience.

Prepare documentation, maintains records, and coordinates logistics for product shipment. Maintain shipping standards. Coordinate the shipping of freight by contacting appropriate freight carriers. Communicate shipping volumes and priorities closely with the Warehouse Manager and their team to optimize available resources. Work with Receiving to maintain delivery to the proper warehouse location. Review and audit freight bills for billing accuracy. Lead communications within the Shipping/Receiving area. Schedule and coordinate both Domestic and International freight. Provide guidance to others within the Shipping/Receiving area. Conduct inventory. Develop the In/Out rental process in Exhibit Force. Responsible for accurate Inventories of client-owned properties, AV, and Rentals.

Responsible for all aspects of client projects from original concept through production and delivery. Responsible for client trade show schedule including document preparation, furniture rental, and talent acquisition. Monitored projects by interfacing with customers on technical and non-technical matters, tracking budgets, and conducting meetings to assure quality standards and meet client satisfaction from start to finish.

Price and sold logistics services to current and potential clients. Develop and manage customer relationships to meet corporate initiatives. Grew customer base by 46% the first year with annual net revenue growth of $30,000 - $50,000 for the branch. Perform business reviews with customers and establish carrier relationships. Implement Electronic Data Interchange (EDI) with core customers.Exceed10-15% gross net over 4.5 consecutive years with clients.

Generate and maintain delivery schedule of overseas products and updated product arrivals. Reconcile Purchase Order (PO) discrepancies with overseas vendors. Facilitate RFQ process with freight companies resulting in cost savings on imported products. Initiate Securities Assessment application for Customs Trade Partnership Against Terrorism (C-TPAT), reducing customs inspections and increasing delivery time and product life cycle. Form and work with committees to ensure full project completion within timelines.

Create and supply point of purchase sheets to field reps, resulting in a reduction of incorrect shipments. Develop POP Plan-o-grams for specific display sets. Use Plan-o-grams for warehouse personnel to ensure correct POP signage and product mix were sent to correct regions of the US. Supervise 20 employees and confirmed project deadlines were met.