Amy Lipsius Email & Phone Number

Baltimore, Maryland Area

• Senior-level project manager, owning direct relationship with six clients across the U.S.; largest being a Maryland, statewide, grant-funded association in the public safety industry• Manage ongoing client relationships, including kick-off call, web site project management, content-loading coordination, launch, client training, maintenance and support• Serve as WordPress and Web expert• Write code and problem-solve in HTML and CSS• Utilize external systems: - Adobe… Show more • Senior-level project manager, owning direct relationship with six clients across the U.S.; largest being a Maryland, statewide, grant-funded association in the public safety industry• Manage ongoing client relationships, including kick-off call, web site project management, content-loading coordination, launch, client training, maintenance and support• Serve as WordPress and Web expert• Write code and problem-solve in HTML and CSS• Utilize external systems: - Adobe Lightroom - Adobe Photoshop - Amazon Smile integration - Bing Webmaster Dashboard - Cloudflare CDN - Elfsight - EnvatoMarket / ThemeForest - Facebook for Developers - Filezilla FTP - GoDaddy - Google Analytics - Google Search Console - ManageWP - PayPal Donations - WP Engine• Familiarity with many WordPress plugins, including: - a3 Lazy Load, by a3rev Software - Advanced Post Types Order, by Nsp Code - Akismet Anti-Spam, by Automattic - Anit-Captcha, by Filidor Wiese - Anti-spam, by webvitaly - Autoptimize, by Frank Goossens (futtta) - Better Click to Tweet, by Ben Meredith - Better Font Awesome, by Mickey Kay - Better WordPress Minify, by Khang Minh - Broken Link Checker, by Janis Elsts - Elfsight Yottie, by Elfsight - Envira Gallery, by Envira Gallery Team - Google Analytics for WordPress by MonsterInsights, by MonsterInsights - Google Invisible reCaptcha by ThreatPress, by ThreatPress - Gravity Forms, by rocketgenius - Hustle, by WPMU DEV - Search & Replace, by Inpsyde GmbH - SendGrid, by SendGrid - TablePress, by Tobias Bäthge - The Events Calendar, by Modern Tribe, Inc. - ThreatPress Security, by ThreatPress - Tiled Galleries Carousel Without Jetpack, by Raja CRN - WooCommerce, by Automattic - WordPress Importer, by wordpressdotorg - WP AutoTerms, by WP AutoTerms - WP Super Cache, by Automattic - WPBakery Page Builder, by Michael M – WPBakery.com (formerly Visual Composer) - Yet Another Related Posts Plugin, by Adknowledge - Yoast SEO, by Team Yoast Show less

Columbia, Md

• Spearhead Lotame's online community and knowledge base, myLotame Community, with over 5,000 members and 500 articles on the Salesforce Community Cloud• Drive Lotame's customer marketing initiatives with advocate program, Lotame Champions, with over 500 external & internal advocates on the Influitive advocate gamification platform• Implement standardized, on-demand training program, Lotame Training Camp, with near 20 short, professionally-edited screen-share videos• Curate content… Show more • Spearhead Lotame's online community and knowledge base, myLotame Community, with over 5,000 members and 500 articles on the Salesforce Community Cloud• Drive Lotame's customer marketing initiatives with advocate program, Lotame Champions, with over 500 external & internal advocates on the Influitive advocate gamification platform• Implement standardized, on-demand training program, Lotame Training Camp, with near 20 short, professionally-edited screen-share videos• Curate content for monthly Lotame Global Client Success enewsletter to client base, Coach's Corner, distribution to 2,200 emails, average open rate 10%, average click-through rate 20%• Co-manage subscriptions and content for Lotame's client nurturing email "drip" campaign, building a foundation for client success, Score More, with approximately 300 opt-ins since 2016• Serve as Lotame's TAG (Trustworthy Accountability Group) Compliance Manager• Deliver superior platform services and education on the Lotame SaaS data management platform• Cultivate and curate content for the community to serve both clients and staff• Lead a team of decision makers to advance the community• Collaborate regularly with marketing, product, engineering, and legal for consistent messaging• Streamline communication and collaboration into desired systems within the global organization• Foster collaboration between novices and experts alike• Drive adoption of the community for company scalability• Educate staff on Salesforce and its suite of SaaS products• Develop, streamline, and document company processes for improved efficiency, results• Delegate tasks with own team and to other teams within the organization Show less

Columbia, Md

• Create and maintain strong relationships across multiple levels of 18 client organizations• Develop a deep understanding of the client's business goals• Maintain active dialogue with clients through weekly meetings• Analyze and address inbound client requests to ensure client satisfaction, client engagement and product usage• Communicate client feedback and product requests to internal teams• Partner with Sales team to upsell premium services and achieve 100% renewal… Show more • Create and maintain strong relationships across multiple levels of 18 client organizations• Develop a deep understanding of the client's business goals• Maintain active dialogue with clients through weekly meetings• Analyze and address inbound client requests to ensure client satisfaction, client engagement and product usage• Communicate client feedback and product requests to internal teams• Partner with Sales team to upsell premium services and achieve 100% renewal rate• Collaborate with multiple teams to deliver results and execute business initiatives• Within first month on the job, developed a task force to improve the client onboarding phase of customer journey Show less

• Strategize and execute project plans to meet budgets, timelines, and objectives• Manage vendor relationships, along with resources in-house and clients’ own staff• Track progress and assign tasks via project management software• Train client staff on social media best practices, various CMS, and SEO• Analyze and report on measurable marketing objectives• Utilize HTML, CSS, SEO, SEM / PPC, Drupal / WordPress, design / Photoshop, marketing, content, email blast, and social… Show more • Strategize and execute project plans to meet budgets, timelines, and objectives• Manage vendor relationships, along with resources in-house and clients’ own staff• Track progress and assign tasks via project management software• Train client staff on social media best practices, various CMS, and SEO• Analyze and report on measurable marketing objectives• Utilize HTML, CSS, SEO, SEM / PPC, Drupal / WordPress, design / Photoshop, marketing, content, email blast, and social media skills in day-to-day duties• Top Accomplishments: Redesign projects for FirefighterNation.com, JEMS.com, LawOfficer.com, LibraryConnect.Elsevier.com; 0 to 50,000 Facebook fans for Darley Company brands combined in under a year; three Hasbro-branded MONOPOLY board games produced, 40,000 sold; weekly social media news email to clients. Show less

• Manage and optimize USi’s web site content, images, and collateral• Increase page rank and natural linking for USi.com through search engine optimization (SEO) and search engine marketing (SEM) efforts • Refine and monitor pay-per-click (PPC) campaigns and spend for USi.com• Analyze and compile monthly web site statistical reports• Introduce stronger calls-to-action and increase site’s lead generation capabilities• Strategize and implement ideas for marketing USi’s web… Show more • Manage and optimize USi’s web site content, images, and collateral• Increase page rank and natural linking for USi.com through search engine optimization (SEO) and search engine marketing (SEM) efforts • Refine and monitor pay-per-click (PPC) campaigns and spend for USi.com• Analyze and compile monthly web site statistical reports• Introduce stronger calls-to-action and increase site’s lead generation capabilities• Strategize and implement ideas for marketing USi’s web presence• Top Accomplishment: Integration of USi’s web site with parent AT&T’s web site. Show less

• Perform SEO and marketing tasks for over 50 corporate B2B industry web sites• Monitor and analyze web site and e-mail blast statistics• Manage several internal web site redesign projects, including corporate web site• Write, design, format, and populate web site content for sites including: Firehouse.com, Officer.com, ImagingInfo.com, and AirportBusiness.com• Create promotional content for banners, email blasts, surveys, and sales materials• Train staff on latest… Show more • Perform SEO and marketing tasks for over 50 corporate B2B industry web sites• Monitor and analyze web site and e-mail blast statistics• Manage several internal web site redesign projects, including corporate web site• Write, design, format, and populate web site content for sites including: Firehouse.com, Officer.com, ImagingInfo.com, and AirportBusiness.com• Create promotional content for banners, email blasts, surveys, and sales materials• Train staff on latest technologies and proprietary systems• Represent Cygnus Business Media and its properties at trade shows• Top Accomplishments: Employee of the Month in April 2004; Promoted twice. Show less

• Write, design, format, and populate web site content for Interliant.com• Coordinate projects for 15 company web sites and customer extranet• Assist marketing communication managers with presentations, direct mail pieces, customer e-mails, employee e-mails, and integration of acquired companies• Top Accomplishments: Completed two redesign projects for the corporate web site; Recipient of employee PRIDE award for superior performance; Promotion.

Promoted from this position into the Marketing group, helping manage the former www.SageNetworks.com / www.Interliant.com when the dozen hosting companies began to merge.

B.S., Business (Marketing) & Studio Art

Activities and Societies: Algonquin, Outdoor Club, Tour Guide, Computer Lab

Business