Owner And Designer
CurrentOwner and lead designer of Wendy Anne for almost three decades. From product design and development, to sourcing and manufacturing. With a grass-roots approach in marketing and sales~ I started from the ground up creating beautiful linens for the "original portable bed" a Moses Basket. Selling to over 350 retail stores across the nation.Expanded product line to three labels: Wendy Anne: luxury Moses basket, Cozy Baby: a more simplified Moses basket and Shnuggy Baby: soft and comforting baby blankets. Other products include: crib, cradle and bassinet linens, as well as other nursery accessories.Other areas of expertise include: retail sales, product development, marketing, simple pattern making, sourcing and juvenile product consulting.Brand and design developmentProduction and manufacturingSales and distributionMarketing strategy and advertising